Merchandising

Sears and Outdoor Life to Collaborate on a Branded Lifestyle Apparel Line
May 7, 2012

Sears and Bonnier Corporation's Outdoor Life announced today they've entered a relationship to launch a line of Outdoor Life-branded sportswear for men, available in over 800 Sears stores nationwide and on Sears.com beginning in September. The exclusive collection is being designed with the all-American "guy's guy" in mind, a loyal customer of both iconic brands. The products will combine utility, comfort and quality for the outdoorsman.

Bloomingdale's Partners With Jewelry Retailer Alex and Ani
May 4, 2012

Giovanni Feroce, CEO of Alex and Ani, announced a partnership with Bloomingdale's to create an Alex and Ani "Shop Within a Shop" on the second floor of the retailer's flagship Manhattan store located at 59th Street and Lexington Avenue. The "Shop Within a Shop" is currently displayed and will be up until May 15, however, the collection will continue to be available at the upscale retailer. 

Destination Maternity Announces New Partnership With Bed Bath & Beyond and Buy Buy Baby
May 2, 2012

Destination Maternity announced its new broad-based partnership with Bed Bath & Beyond and its subsidiary, Buy Buy Baby. In addition, Destination Maternity expects that its Motherhood Maternity and A Pea in the Pod branded maternity and nursing apparel will be available for sale in select Buy Buy Baby stores beginning in November 2012. As of February 25, 2012, Buy Buy Baby has 64 stores in the United States. 

Anti-Defamation League Slams Urban Outfitters Over ‘Holocaust’ T-Shirt
April 23, 2012

The Anti-Defamation League (ADL) has accused Urban Outfitters of selling a T-shirt that resembles the yellow Star of David worn by Jews during the Holocaust. "We find this use of symbolism to be extremely distasteful and offensive, and we are outraged that your company would make this product available to your customers," ADL Philadelphia director Barry Morrison wrote in a letter to the Philadelphia-based clothing retailer's CEO, Richard A. Hayne, according to a report by Gawker on Friday.

GNC Teams With Mark Wahlberg on New MARKED Sports Nutrition Line
April 19, 2012

GNC Holdings, the nation's largest specialty retailer of health and wellness products, announced a partnership with Academy Award-nominated actor/producer Mark Wahlberg to develop, market and sell MARKED, a new nutritional supplement line designed to meet the demanding lifestyles of active, results-driven fitness consumers who want to get the most out of their workout and improve overall health. "I'm excited to join forces with GNC, a brand I trust for quality and integrity, to develop the MARKED products," said Wahlberg. 

Justin Timberlake Part of Group Launching Home Decor E-Commerce Brand
April 19, 2012

Social commerce company BeachMint is partnering with Justin Timberlake and interior designer Estee Stanley to launch HomeMint, a curated selection of home goods and accessories, one-of-a-kind finds, and art and photography from both established and up-and-coming artists. "HomeMint combines my love of interior design with my passion for technology and innovation to create a brand that not only offers quality products, but also a personalized shopping experience," Timberlake said.

Brazilian ‘Mercado’ Comes to Macy's
April 18, 2012

Macy's will soon have a Brazilian feel when the company debuts "O Mercado, the Market at Macy's" on April 22 in about 300 stores and online at Macys.com. The company describes O Mercado as a curated shop of Brazilian products, and it's the next installation of the retailer's "Brasil: A Magical Journey" campaign, which will officially kick off on May 16. "Brazil's burgeoning international appeal and enchanting culture inspired us to create a unique shopping environment that will bring even more newness, color and excitement to our stores," said Martine Reardon, Macy's chief marketing officer.

HSN and House Beautiful Pair Online
April 18, 2012

Multichannel retailer HSN and House Beautiful magazine have partnered to launch House Beautiful Marketplace, a decor destination offering home furnishing items. House Beautiful Marketplace's collection will include a variety of design styles, from classic to modern. Each month, House Beautiful editors will feature hand-selected items on HSN.com in House Beautiful Picks, as well as contributing exclusive editorial content, advice and inspiration. This partnership will allow consumers to shop on-air, online or via mobile device.