Merchandising
One of the benefits of shopping on Amazon.com comes from how the company presents alternatives to searchers on the site. These search results give shoppers additional choices beyond what they may have thought they already wanted. But like many things in life, there's always someone who doesn't gain the same benefit that many other people do from a given practice. As law professor Eric Goldman noted at Forbes, Amazon's search results and merchandising earned it a court challenge.
Welcome to the new age of retailing: the internet, social media, tablets and smartphones, to name but four, present new challenges for retailers. Because of these new channels and technologies, consumers rarely need to travel down just one road to do their shopping. They are, in a very real sense, moving targets that weave in and out at will, doing their shopping through different channels, from a PC to mobile application to a TV shopping network. Whatever channel is most convenient to them at the time is the one they'll use to connect to your store.
When Kathleen Jordan stopped at a Victoria’s Secret a year ago to buy something for herself, the visit had an unintended consequence: her 13-year-old daughter got hooked on Pink, the lingerie brand’s young collegiate line. “Now she has more bras than I...
In the spirit of the red carpet season, retailers have made clear choices about how to deliver customer experiences that best suit their brand. the e-tailing group's review of 192 merchandising metrics finds many retailers taking a status quo approach to their business as many of the tactics evaluated see little change year-over-year. Our interpretation of these findings combines an e-commerce maturity where retailers better understand today's shoppers with tried-and-true classics that drive both conversion and bottom-line sales.
Wal-Mart has started to limit sales of ammunition to three boxes per customer per day due to limited supplies, a spokeswoman said on Wednesday. Sales of guns and ammunition have risen across the United States since the Dec. 14 shooting at a Newtown,...
Wal-Mart found itself in the middle of this gun control push yesterday, with CNBC's Eamon Javers; Matt Lewis, Daily Caller; Margie Omero, Momentum Analysis; Jennifer Rubin, Washington Post; and Lars Larson, The Lars Larson Show.
Select Kmart locations will carry apparel and accessories collections developed by pop superstars Adam Levine and Nicki Minaj in an effort to boost sales. Both collections will also be available via the ShopYourWay.com social...
Since CEO Robert Hansen took over American Eagle last year, the company has become the analyst favorite in teen retail, with earnings per share up a stunning 37 percent from a year earlier. Meanwhile, Abercrombie & Fitch is just stabilizing and Aeropostale is struggling. The reason American Eagle is doing so well is because it's doing one thing better than anyone else in the business, according to Dorothy Lakner, an analyst at Caris & Co. It comes down to merchandise assortment.
The youth-centric retailer Urban Outfitters is hawking its Christmas merchandise along with some nasty language. The company is pushing much more than knits and tees on the pages of its Christmas catalog, which contains a "Merry Christmas B****es" mug and wrapping paper, and an "It was all F***ing awesome" picture book.
Victoria's Secret's runway show doesn't air until Dec. 4, but one image from the show won't make the final cut: Karlie Kloss draped in a feathered headdress and turquoise. The look struck a sour chord with the U.S.’ indigenous communities. That's hardly a surprise considering this kind of thing has been done before and it rarely goes well. Let's count the most recent ways: (1) Last year's Urban Outfitters Navajo Hipster panties controversy (2) Last month's Gap "Manifest Destiny" fiasco (3) Victoria's Secret's sexy little geisha kerfuffle from two months ago and (4) America's Top Model making Native American Mariah Watchman dress like Pocahontas for a photo shoot.