
Merchandising

It's estimated that the Chicago Cubs World Series appearance will break retail records. The Cubs haven’t played in a World Series since 1945, or won one since 1908. That's the longest championship drought in baseball, and there are plenty of loyal Cub fans ready to scoop up World Series merchandise as a result. Forbes reports…
Lands’ End has teamed with fashion designer Zac Posen to give Delta Air Lines’ employees a new look. Lands’ End will manufacture uniforms for 60,000 Delta employees — both “above wing” staff, which includes airport customer service ticket and gate agents, as well as the "below wing" staff that includes Delta cargo, ground service equipment…
The busy holiday season is almost over for BuySeasons, Inc., the parent company to two costume brands, BuyCostumes.com and CostumeExpress.com. That's because its holiday season is the months of September and October, when the online retailer with a product catalog of more than 1 million customizable costume and accessory combinations does 75 percent of its…
In episode 56 of Total Retail Talks, I interview Mike Edwards, CEO of eBags. Edwards discusses how the online retailer of handbags, luggage, backpacks and more is growing sales through increased product breadth, a mobile-first mentality and unique brand partnerships.
Nordstrom pulled a fashion line by high-end brand Moschino last week that was criticized for making light of drug addiction. The line includes clothes and handbags that look like prescription pill bottles or are covered in images of pills. The items are part of a capsule line the Italian fashion brand introduced during New York’s 2016…
RangeMe is a platform that brings retail buyers and suppliers together to bring the best products to market. RangeMe makes it easy for buyers to quickly find products that are right for them by managing proposals from thousands of suppliers. The company was just honored as the Digital Commerce Startup of the Year at Shop.org's Retail…
Even for well-established online retailers, product presentation that yields inspired customers is a difficult feat to achieve. The
Merchants were once the only critical players in the retail industry. Their ability to drive the business by understanding the customer and predicting customer behavior made them invaluable to their organizations. However, now that “omnichannel” retailing is the new reality, the merchant’s role is rapidly changing. A merchant must now also be able to absorb enhanced analytics and work even more closely with design and marketing applications to understand and adapt to trends that satisfy quickly changing customer tastes.
Stitch Fix, the online personal styling and shopping platform, built its brand from catering to women. Now, it wants to broaden into menswear. For six years, the San Francisco startup has been using fit and style data algorithms alongside customer information to bring a digital personal shopping assistant to women, who, for a $20 per month…
Learn the benefits of selling on multiple marketplaces, the value each marketplace brings to the table and much more.