Merchandising

In episode 68 of Total Retail Talks, Bart Robinson, vice president of product management for Shindigz, a party supplies retailer, discusses how a relaunched and redesigned mobile site has helped the brand improve the shopping experience for its customers, ultimately resulting in more conversions. In addition, Robinson offers his thoughts on what retailers should be…

With real-time insight into consumer behavior, merchandisers are better able to the put the right product in front of the right person.

Consumers have options, and they know it. Brands need an intelligent order management system to fulfill orders profitably.

Accounting giant KPMG announced on Tuesday that it has been appointed as administrator in charge of American Apparel’s retail and wholesale business in Britain, likely meaning that the retailer will be closing its U.K. stores. American Apparel is up for sale, but operations in the U.K. and other parts of Europe aren't part of the…

Nordstrom last week responded to a shopper's viral open letter demanding that the retailer stop selling Ivanka Trump's fashion brand. The retailer posted a response on Twitter Wednesday, saying it's not taking a political position by selling Trump's products. "We hope that offering a vendor's products isn't misunderstood as us taking a political position; we're…

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Target Corp. is looking to attract more Hispanic customers this holiday season. The company said it’s increasing spending on Spanish-language television ads by 67 percent, and taking Hispanics into account in its general marketing strategy. In the past, Target had a separate marketing plan for Spanish-speaking customers. According to Kantar Media, Target spent about $9.1…

It's estimated that the Chicago Cubs World Series appearance will break retail records. The Cubs haven’t played in a World Series since 1945, or won one since 1908. That's the longest championship drought in baseball, and there are plenty of loyal Cub fans ready to scoop up World Series merchandise as a result. Forbes reports…

Lands’ End has teamed with fashion designer Zac Posen to give Delta Air Lines’ employees a new look. Lands’ End will manufacture uniforms for 60,000 Delta employees — both “above wing” staff, which includes airport customer service ticket and gate agents, as well as the "below wing" staff that includes Delta cargo, ground service equipment…

The busy holiday season is almost over for BuySeasons, Inc., the parent company to two costume brands, BuyCostumes.com and CostumeExpress.com. That's because its holiday season is the months of September and October, when the online retailer with a product catalog of more than 1 million customizable costume and accessory combinations does 75 percent of its…