Marketplaces
In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss Nike's decision to stop selling its merchandise on Amazon.com as part of its push to grow its direct-to-consumer (D-to-C) business. This will allow the sportswear retailer to have full control of the brand experience by selling D-to-C, full access to…
Nike announced last week that as part of the company’s focus on elevating consumer experiences through more direct, personal relationships, it will stop selling its merchandise directly to Amazon.com. Here’s why Nike made the right decision. Partnering with Amazon undoubtedly has benefits — namely, a built-in audience and speedy delivery options. However, it’s crucial to consider…
Nike will stop selling merchandise directly to Amazon.com as part of its push to sell more directly to consumers, reports CNBC. The athletic apparel and footwear retailer will end the pilot program it started with Amazon in 2017, in which Nike agreed to sell a limited product assortment to Amazon in exchange for stricter policing of counterfeits and restrictions…
Alibaba's 2019 Singles Day generated $38.4 billion in sales, a 26 percent increase over last year's total of $30.8 billion and and a record for the day. The day got off to a strong start for Alibaba, according to the company. Sales hit $12.01 billion in the first hour. Within an hour and a half, Alibaba’s…
In episode 220 of Total Retail Talks, Executive Editor Joe Keenan interviews Louis Amoroso, president, direct-to-consumer at DRINKS, which operates Wine Insiders, the leading consumer marketplace for high-quality and affordable premium wine available for delivery across the United States. Amoroso discusses the brand's history, how it evolved from a mail order catalog to an online…
National arts-and-crafts retailer A.C. Moore launched its A.C. Moore Marketplace in August, becoming the craft retail industry’s first handmade marketplace for artists and makers. The A.C. Moore Marketplace establishes a new connection between the brand and creative entrepreneurs, helping them sell their handmade creations worldwide. The launch of A.C. Moore Marketplace marks two years of widespread channel expansion for the retailer, including the opening of 15 new brick-and-mortar…
Amazon.com's Prime Day has only happened four times, but it already gives new meaning to Christmas in July. Yes, the day has done wonders for Amazon, but it has also done the same for countless brands outside of the Amazon ecosystem. But how to begin? Brands can’t just wake up, say “I want to be…
In the last decade, we've seen a rise in online shopping, from e-commerce powerhouses to direct-to-consumer up-and-comers. Customers are reaping the benefits from the sophistication and growth available through digital retail. Heading into 2019, e-commerce sales comprised 15 percent of total retail sales and, according to Mary Meeker’s 2019 internet trend report, e-commerce sales growth in…
With the rise of one-click, buy-it-now, one-stop shopping, retailers are caught up in a tug-of-war to capture the attention of consumers. They have to enable the on-the-go convenience that today’s on-demand world expects, and, at the same time, provide an engaging experience that builds brand loyalty and creates a strong connection with customers. Furthermore, with…
In just five years, Amazon.com’s annual Prime Day sales event has gone from a way for the online retail giant to promote its Prime membership program to a nationwide shopping holiday. Amazon began this year's 48-hour sale (up from lat year's 36 hours) at 12:00 a.m. PST this morning, and it will run until tomorrow…