Loyalty Programs

Managers of retail loyalty programs have a new metric to remember. It's the number five. The 500Friends Q1 2017 global survey of loyalty program members and loyalty program managers examined the state of loyalty in the retail and consumer packaged goods (CPG) sectors — revealing a number of surprising findings. Most consumers in North America,…

Managers of retail loyalty programs have a new metric to remember. It’s the number five. The 500Friends Q1 2017 global survey of loyalty program members and loyalty program managers examined the state of loyalty in the retail and consumer packaged goods (CPG) sectors — revealing a number of surprising findings. Most consumers in North America, […]

Advance Auto Parts has hit the road for its fourth annual Mobile Tour. This year, there are two parts to the tour — the Restoration Tour and the VIP Tour. The tours stop at dozens of automotive and store events across the country, and kicked off at Daytona Bike Week back in March. “It’s a…

In this interactive webinar, our expert speakers will address tips for creating seamless cross-channel shopping experiences and more.

In an industry that's ridden with store closures and bankruptcies, one retailer is a bright spot. Ulta Beauty, one of the fastest-growing beauty retailers, saw net sales increase 23.7 percent in 2016 and earnings per share soar 30.9 percent. Earlier this week at Shoptalk in Las Vegas, Dave Kimbell, Ulta’s chief merchandising and marketing officer,…

Building customer loyalty is becoming more and more difficult in today’s omnichannel retail environment. Your competition is always just a simple search, click or tap away. It’s much more cost effective to retain existing customers rather than acquire new ones. So how can retailers gain customer loyalty? In the webinar “Customer Loyalty: The Holy Grail…

In this interactive webinar, our expert speakers will address the importance of a strong customer retention strategy and so much more.

It’s been hard times recently for retailers, for example, R.H. Macy & Co. Founded by Rowland Hussey Macy in 1858 in New York City, on opening day the company had sales of $11.08. That would be $328.10 today based on inflation. Macy's moved to Herald Square in 1902 and through expansion eventually became the “largest…

Attaining customer loyalty is an incredibly difficult, but important, task in today's hypercompetitive retail environment. It's well-documented that retaining an existing customer is much more cost effective than spending to acquire a new customer. Therefore, retailers have implemented loyalty programs to incentivize customers to come back and purchase from them again and again. Walgreens’ Balance…

Amazon.com is making news … again. The e-commerce giant is trying to ring up even more sales, announcing a new credit card aimed at its most loyal customers. The credit card is for Prime members only, and offers 5 percent back on all Amazon purchases. MarketWatch reports the card, branded with Visa Inc. logo, does…