In-Store Technology

How Wayfair is Prioritizing Innovation in its Brick-and-Mortar Strategy
January 26, 2023 at 5:43 pm

Wayfair is prioritizing innovation across its organization, supported by technology providers like Toshiba Global Commerce Solutions. While at the National Retail Federation Big Show in New York City last week, Editor-in-Chief Joe Keenan spoke with Kevin Oโ€™Riordan, head of physical retail and supply chain engineering at Wayfair, and Fredrik Carlegren, vice president of marketing and communications at Toshiba Global Commerce Solutions. Inโ€ฆ

The Home Depot's VP of Technology: 'Success is Removing Friction From the Customer's Interconnected Journey'
January 25, 2023 at 4:15 pm

The Home Depot is making technology investments to enhance an interconnected shopping journey for its customers. While at the National Retail Federation Big Show in New York City last week, Editor-in-Chief Joe Keenan spoke with Muzammil Akram, vice president of technology and store systems at The Home Depot, to learn more about the tools the home improvement retailerโ€ฆ

How Retailers Can Boost Customer Experience Amid Labor Shortages
November 3, 2022 at 10:39 am

The world has started to recuperate from the pandemic and consumers are back to in-store shopping; retailers are keen to make the most of the footfall by providing exceptional in-store experiences. However, one barrier that the retail sector is still trying to overcome is the labor shortage hangover caused by COVID-19. While retailers struggle toโ€ฆ

Retailers Are Bringing Digital Precision to Their Physical Stores Via Smart Camera Technology
October 25, 2022 at 9:05 am

The internet provides retailers endless amounts of precise, real-time information and insights into the shopperโ€™s journey. What are they searching for? What are they clicking on? At what point do they fall out of the sales pipeline? In a brick-and-mortar store, however, shopping data is mostly limited to the dayโ€™s receipts. Where online stores useโ€ฆ

4 Waysย Retailers Are Transforming Business Withย Edgeย Computing
October 18, 2022 at 10:06 am

For many retailers, the customer experience is about much more than customer satisfaction scores. More than anything, todayโ€™s customers want a personalized, quick and easy shopping experience, a frictionless experience. These expectations are heavily shaped by online retail experiences, challenging brick-and-mortar retailers to transform their physical stores into engaging, personalized experience centers powered by real-time intelligence. Whereas e-commerce sitesโ€ฆ

An 'Old' Technology Just Might Help Retailers Battle the Labor Shortage
October 5, 2022 at 9:38 am

Frontline employees are vital to a retailer's operation. The quality of a customer's experience is directly related to the level of employee engagement.  When customers need assistance, they expect fast, reliable service and they shouldn't have to look all over the store for help. Unfortunately, customers are often left with no other option than toโ€ฆ

Leveling the Playing Field: Enhancing In-Store Sales Through Digital Tools
September 27, 2022 at 10:29 pm

For years e-commerce sites enjoyed an โ€œunfair advantageโ€ over their brick-and-mortar competition. The combination of click tracking, behavioral analytics, and customer journey planning provided a wealth of data that was simply unavailable in a physical retail environment. Loyalty programs, where customers scanned a plastic card at checkout, provided stores with shopper purchasing habits, but onlyโ€ฆ

Why Mobile Data Capture Technology is Crucial for Retail Differentiation
September 8, 2022 at 4:39 pm

The pandemic kickstarted an omnichannel shopping trend, with 60 percent to 70 percent of consumers researching and purchasing both in-store and online. At the same time, customer experience remained king. As consumers become increasingly demanding and accustomed to the ease and convenience of shopping online, physical retail stores are having to step up their game.โ€ฆ

Technological Inventions That Shaped the History of Retail
August 17, 2022 at 3:58 pm

Brick-and-mortar retail is in a technology boom. While innovations like self-checkout, mobile apps, and digital kiosks were already popping up in stores, the pandemic only accelerated the adoption of new technologies to connect with customers and keep them safe. Despite focusing on face-to-face interactions and physical products, brick-and-mortar retailโ€™s past is filled with technological innovationโ€ฆ