In-Store Technology

How to Turn Consumers Into Shoppers
June 27, 2017 at 10:55 am

Imagine you’re at a store with harsh, unflattering lighting — and you’re waiting a long time for the store associate to give you a hand. When she finally comes over, she’s rude and abrupt. Weeks later when you recall this event, you remember vividly that all the clothes looked terrible on you. But were the…

The Future of Retail: A Seamless Blend of Bricks and Clicks
June 26, 2017 at 10:32 am

With everything that’s been happening in the retail industry lately, one would be tempted to think that the brick-and-mortar store is over. But that’s simply not true. The National Retail Federation estimated that during the most recent holiday shopping period at the end of 2016, e-commerce represented approximately 18 percent of the $656 billion in…

Bouncepad's 2017 U.S. Consumer Survey
June 19, 2017 at 11:24 am

With everything that’s been happening in the retail industry lately, one would be tempted to think that the brick-and-mortar store is over. But that’s simply not true. The National Retail Federation estimated that during the most recent holiday shopping period at the end of 2016, e-commerce represented approximately 18 percent of the $656 billion in […]

Experience the Joy of In-Store Shopping
June 15, 2017 at 10:57 am

I hear two main culprits from senior retail executives when it comes to their companies’ troubles: getting the merchandising right (i.e., matching supply and demand), and the burgeoning growth of e-commerce. Stores are often left with either too much or not enough inventory — suffering in either circumstance. While it seems as if it’s raining…

3 Benefits of Creating an Endless Aisle for Your Brick-and-Mortar Store
May 22, 2017 at 11:20 am

As the battle between brick-and-mortar retailers and online giants like Amazon.com wages on, retailers are now transitioning to zero inventory and putting excess inventory in an online shop. This strategy, often referred to as an “endless aisle,” is being used by big-box and specialty retailers alike. Stores are able to reach digital shoppers using online…

Amazon Debuts Fashion-Focused Echo
April 28, 2017 at 7:26 am

This week, Amazon.com announced a new device called Echo Look, a “style assistant” camera that helps catalog your outfits and rates your look based on “machine learning algorithms with advice from fashion specialists.” Users can prompt the Echo to take full-length photos or short videos of outfits so they can see themselves from angles seldom seen…

The Retail Store Isn't Dead Yet
April 20, 2017 at 10:48 am

Over the last couple of decades, e-commerce has changed the retail game by bringing the "store" to the internet. We have now entered a phase where the next game-changing opportunity for retailers is to bring the "internet" to the store. According to a recent Pew Research Center report, if given a choice, 64 percent of…

Retailers Keeping Shoppers In-Store With Mobile Charging Stations
April 6, 2017 at 8:57 am

You know the feeling — your phone is slowly creeping down to 1 percent battery while you're away from an easily accessible power outlet. Your eyes scan the walls of the restaurant or store, trying to find an electrical outlet to plug it into. There’s a feeling of relief if you're able to find one…

Learning From Failure: The Upside of Downturn in Big Retail
April 5, 2017 at 11:14 am

Early 2017 has been eye-popping for big retail, with The Limited filing for Chapter 11 and iconic brands like Macy’s and Sears announcing major store closures. However, within these landmark events, we can find an equally important theme: sometimes the biggest failures in life give way to the most important successes. After all, “Failure is…