In-Store Technology
February 28, 2018 at 11:12 am
Retail personalization has long been the domain of the e-commerce retailers that redefined the concept of local retailing by bringing it to a geographically unrestricted audience at scale, leaving traditional retailers scrambling to combat their new, impersonal identity. And as retail stalwarts shuttered their doors and malls became modern American ghost towns, the narrative that…
February 27, 2018 at 10:15 am
Nearly 90 percent of retail sales still take place in physical stores. Yet the rise of voice-activated “intelligent assistants” such as Amazon Alexa and Google Home is taking the brand relationship out of the store and into the home, forever changing the way that consumers engage with products and services. Fortunately for retailers, the same…
February 26, 2018 at 3:50 pm
In episode 132 of Total Retail Talks, recorded last month at the National Retail Federation's Big Show in New York City, Molly Mecham, senior digital product manager, Finish Line, shares how the athletic footwear, apparel and accessories brand is using smart mirror technology in its brick-and-mortar stores to better engage shoppers. Mecham details the Finish…
February 22, 2018 at 1:02 pm
Amazon.com is reportedly planning to open as many as six more Amazon Go storefronts this year, according to a report in Recode. People familiar with the company’s plans reportedly told Recode some of the new high-tech stores are likely to open in Amazon’s hometown of Seattle, where the first location is, as well as Los Angeles.…
February 19, 2018 at 1:03 pm
French luxury house Chanel has teamed up with global e-commerce platform Farfetch to develop digital initiatives, including a branded app to help create a personalized in-store experiences for Chanel shoppers, according to Reuters. Farfetch connects buyers to luxury fashion items from more 700 boutiques worldwide. Under the new deal, Chanel will not sell its products through…
February 16, 2018 at 12:18 pm
In episode 131 of Total Retail Talks, Brian Schultz, senior director, e-commerce and digital product management, Crate and Barrel, discusses how the furniture and home decor retailer is using technology to better connect its customers’ online and offline shopping experiences. Schultz details how Crate and Barrel's native mobile app plays a role in customers’ in-store…
February 7, 2018 at 10:06 am
While the retail industry comes to terms with its need to innovate, some brands are finding that great aspirations aren’t all that matters. Speed does, too. With that in mind, some companies are making aggressive moves to adopt new in-store solutions as quickly as possible. As GeoMarketing points out, Neiman Marcus has taken this commitment to heart,…
January 31, 2018 at 2:27 pm
One sector of the retail industry that has taken a beating the past few years has been brick-and-mortar stores. And it’s no wonder; online spending continues to climb. Store closures across the country are happening in record numbers, with 8,600 stores closing in 2017. Predictions of retail’s demise make headlines. However, these calls are overblown, as savvy…
January 25, 2018 at 9:42 am
It's estimated that over 30 percent of malls in the United States are dead or dying. That amounts to millions of square feet of commercial space. Does this mean retail is dead? While we're going through a metamorphosis in the retail space, I believe retail isn't dead, it’s simply evolving. Demographics, transportation, logistics, technology and…
January 22, 2018 at 11:14 am
Amazon.com on Monday will open Amazon Go, its automated grocery store in Seattle, to the public. The store replaces cashiers with a checkout-free shopping experience made with with what Amazon calls "Just Walk Out" technology that uses computer vision, deep learning algorithms and sensor fusion — many of the same advances being used to develop autonomous…
