In-Store Technology
October 25, 2018 at 4:59 pm
Michael Macintyre, vice president of e-commerce and omnichannel strategy at Indochino, delivered a keynote presentation at Total Retail Tech in September. In this clip from Macintyre's presentation, he discusses how the custom men's suit retailer is using digital marketing and an omnichannel strategy to drive customers to its brick-and-mortar stores. You can access Emmons’ entire…
October 23, 2018 at 9:11 am
Modern retailers face growing pressure to deliver an in-store experience that attracts customers and keeps them coming back. While many retailers have started adopting technology to meet this need, one of the most critical in-store moments has gone unnoticed: checkout. The current checkout experience is very similar to how it worked decades ago, and this…
October 22, 2018 at 11:44 am
The retail industry is undergoing a major transformation as e-commerce disrupts traditional brick-and-mortar store models and gives rise to new modes of “experiential retail” — last week's bankruptcy filing by Sears speaks to that trend. Experiential retail is being driven by a number of factors, including the increasing popularity of e-commerce, the decline in traditional…
October 15, 2018 at 10:55 am
In episode 167 of Total Retail Talks, Danielle DiMaiolo Rendini, senior director of project management at Barneys New York, discusses how the luxury retailer's in-store experience has changed over the last few years. Rendini offers insights on how in-store technology has helped the legacy retailer compete in this new age of retail, why omnichannel experience…
October 15, 2018 at 9:08 am
Against the myth of the “retail apocalypse,” 94 percent of all retail sales still take place in a physical store. Retailers have invested their resources in omnichannel marketing strategies to align with ever-evolving customer preferences, but as retailers watch Amazon.com dominate the e-commerce space, there's a newfound focus on brick-and-mortar and, more specifically, how to…
October 1, 2018 at 11:56 am
In episode 165 of Total Retail Talks, Sarah Sheldon, director of e-commerce at Rebecca Minkoff, discusses the reasons behind the luxury fashion brand's incredible growth over the last few years. Sheldon offers details on how Rebecca Minkoff is creating customer engagement with new technologies, such as introducing the see-now-buy-now model, interactive mirrors to improve the in-store…
September 27, 2018 at 9:33 am
These days, the retail industry is grappling with “Amazonitis.” Amazon.com has disrupted virtually every sector in the retail market, from food to fashion. In order to survive, retailers, particularly brick-and-mortar businesses, have to give people a reason to come to their stores. They must create a distinctive customer experience, and to that end, they should…
September 5, 2018 at 11:16 am
More than 12,000 retail stores are expected to close in 2018, up from around 9,000 in 2017, according to commercial real estate firm Cushman & Wakefield. While physical retail is absolutely undergoing a seismic transformation, it’s not necessarily the apocalypse that headlines have made it out to be. In fact, a slew of digital-first brands,…
August 28, 2018 at 11:56 am
Heather Craig, head of retail experience at thredUP, talks with us about the rapid growth the consignment shop is achieving by building on a unique business model with customer-oriented technologies and a spin on a physical retail presence. Holly Vander Wall: thredUP is quickly gaining widespread recognition, but the concept behind it is innovative enough that…
August 27, 2018 at 2:18 pm
The retail arm of CVS Health has launched four pilot stores featuring a new in-store beauty format called BeautyIRL, according to a report published by WWD. Currently, two BeautyIRL test stores are located in Florida, and the others are in Andover, Mass. and Stamford, Conn. The new stores offer brands not typically associated with mass market…
