

An email from online hair color startup Madison Reed promotes a celebrity appearance on QVC.
Email deliverability is hard. It’s hard for retailers trying to get campaigns into customers’ inboxes. It’s hard for mailbox providers trying to keep users’ inboxes safe. It’s hard for consumers trying to manage their messages. Deliverability is hard. So often, I hear marketers express their frustrations with mailbox providers when they find out campaigns are…
Retailer Bear Mattress provides a hassle free experience. It is one of several startups that have disrupted the mattress industry.
For home improvement retailer Home Depot, content delivered by email is an important driver of both online and offiline traffic.
Are you an email marketer who aspires to create an amazing user experience and drive greater conversion rates? Rich media is the answer you’re looking for! Rich media implies the usage of advanced interactive features like video, audio and other animation elements that allow recipients to engage better with the content. Just like we're shifting to…
Are you an email marketer who aspires to create an amazing user experience and drive greater conversion rates? Rich media is the answer you’re looking for! Rich media implies the usage of advanced interactive features like video, audio and other animation elements that allow recipients to engage better with the content. Just like we’re shifting to […]
Rally House, a sports apparel retailer, used a Father’s Day email to evoke the glory days of some sports fans.
Rally House, a sports apparel retailer, used a Father’s Day email to evoke the glory days for some sports fans. Mailer Name: Rally House Date Emailed: June 15, 2017 Rally House is a Lenexa, Kansas-based retailer that sells all kinds of sports-related merchandise, including apparel, memorabilia, and other gifts. Its 60 brick-and-mortar stores across eight […]
Betabrand, an online apparel retailer and crowdfunding platform, gives the fashion-forward several options and a voice for expanding th
Betabrand, an online apparel retailer and crowdfunding platform, uses email to give the fashion-forward some options for expanding their wardrobe. Mailer Name: Betabrand Date Emailed: June 13, 2017 Founded by Chris Lindland, San Francisco–based Betabrand designs, funds and manufactures its clothing in a matter of weeks. This fast-fashion approach is valuable and disruptive because it lets […]