June 22, 2017 at 4:22 pm
June 22, 2017 at 8:00 am
Rally House, a sports apparel retailer, used a Father’s Day email to evoke the glory days of some sports fans.
June 17, 2017 at 8:27 am
Rally House, a sports apparel retailer, used a Father’s Day email to evoke the glory days for some sports fans. Mailer Name: Rally House Date Emailed: June 15, 2017 Rally House is a Lenexa, Kansas-based retailer that sells all kinds of sports-related merchandise, including apparel, memorabilia, and other gifts. Its 60 brick-and-mortar stores across eight […]
June 15, 2017 at 8:00 am
Betabrand, an online apparel retailer and crowdfunding platform, gives the fashion-forward several options and a voice for expanding th
June 9, 2017 at 3:04 pm
Betabrand, an online apparel retailer and crowdfunding platform, uses email to give the fashion-forward some options for expanding their wardrobe. Mailer Name: Betabrand Date Emailed: June 13, 2017 Founded by Chris Lindland, San Francisco–based Betabrand designs, funds and manufactures its clothing in a matter of weeks. This fast-fashion approach is valuable and disruptive because it lets […]
June 8, 2017 at 8:00 am
Reebok’s email takes note of a special day by offering a big discount to people who are passionate about their sport.
June 5, 2017 at 12:17 pm
In episode 95 of Total Retail Talks, recorded at our live podcast event in Chicago earlier this spring, Tom Zegar, co-founder of PulseTV, an online retailer of general merchandise, shares how the company is successfully using email marketing and video to engage, acquire and develop relationships with its customers.
June 5, 2017 at 8:12 am
Acquisition (n.) the act of gaining possession; the purchase of one business enterprise by another Acquisition is an odd choice of word for marketers to use in reference to new subscribers. Would you introduce someone you’ve started dating as a new acquisition, or someone you possess? (I hope not!) It’s more likely that you would…
June 1, 2017 at 8:00 am
An email from Parachute, a home essentials retailer, teases content from its blog to help build its brand.
May 31, 2017 at 4:42 pm
Today’s marketers work in an exciting yet challenging landscape of evolving technology and new marketing channels. It’s a customer-driven economy. Customers expect to shop, compare, purchase and consume on their own terms, through a variety of channels, and on a variety of devices. These customer demands may be pushing your business beyond its current marketing…
