E-Commerce

Here’s How to Get the Most From 2019’s Holiday Shopping Season
July 19, 2019 at 11:38 am

In the weeks between Thanksgiving and Christmas in 2018, U.S. consumers spent a record $850 billion. While Thanksgiving 2019 is still four months away, the competition for holiday dollars is already under way. Discerning retailers are looking to win back some of the holiday dollars going to Amazon.com every year. Amazon had more traffic on…

A Recap of Amazon Prime Day Results
July 17, 2019 at 1:09 pm

Amazon.com's Prime Day event came to a close last night at 11:59 p.m. PST, but the e-commerce giant isn't the only retailer sad to see it end. According to Adobe Analytics data, the second day of Prime Day saw U.S. online sales increase 72 percent for large retailers ($1 billion-plus in annual revenue) compared to an…

Day 1 of Prime Day Sees Substantial Sales Gain for Amazon, Other Retailers
July 16, 2019 at 3:33 pm

Based on Adobe Analytics data, the first day of Prime Day saw a substantial increase in online spending in the U.S., suggesting that Amazon.com is no longer the sole winner of the summer shopping holiday. Large retailers ($1 billion-plus in annual revenue) saw a 64 percent increase in sales vs. an average Monday, compared to last…

Amazon Prime Day on Track to Generate $5.8B in Sales
July 15, 2019 at 2:57 pm

In just five years, Amazon.com’s annual Prime Day sales event has gone from a way for the online retail giant to promote its Prime membership program to a nationwide shopping holiday. Amazon began this year's 48-hour sale (up from lat year's 36 hours) at 12:00 a.m. PST this morning, and it will run until tomorrow…

An Amazon Prime Day Preview (And How Other Retailers Can Compete)
July 12, 2019 at 12:13 pm

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham provide a forecast for next week’s Amazon Prime Day event, which will be held over the course of two days this year, Mon., July 15 and Tues., July 16. This year's event gives Amazon’s 100 million Prime members in the U.S. access to…

Health-E Commerce CMO on Consumer Awareness, Customer Loyalty, and Site Content
July 11, 2019 at 12:44 pm

While attending the IRCE at RetailX conference in Chicago, Total Retail's Joe Keenan interviewed Ujjwal Dhoot, chief marketing and product officer at Health-E Commerce, a consumer health and wellness advocate and online retailer. Health-E Commerce is the parent company of four different e-commerce sites focused on helping consumers maximize their tax advantage dollars, including FSA Store, HSA Store, WellDeserved, and Caring…

7 Tips for a Successful Amazon Prime Day
July 10, 2019 at 11:01 am

Next week (July 15-16) sees the return of Amazon Prime Day, which last year proved to be the biggest shopping event in history with more than 100 million items purchased worldwide. With Amazon Prime membership continuing to see double-digit growth, Amazon.com expects to sell even more products this year on Prime Day. The event is…

Report: Amazon Penalizing Grocery Brands if Sales Result in Loss for Amazon on Prime Day
July 8, 2019 at 12:38 pm

Amazon.com is charging “additional funding” to certain grocery brands during this year’s Prime Day if sales of their products result in a loss for Amazon, according to an email seen by CNBC, and reported on its website. Amazon said the change is intended to “fund the profitability gap” of such products, which Amazon purchases wholesale…