E-Commerce

The digital transformation of the retail industry has changed consumer behavior drastically. Online shoppers expect an instantly gratifying and seamless experience. Anything that prevents them from completing a purchase will effectively leave them empty-handed with a bitter taste in their mouth — not only hurting loyalty, but also a retailer’s revenue. The test of a…

There’s a reason why the shopping season after Nov. 1 feels like the Super Bowl of retailing. According to industry data, almost half of all retailers’ sales occur between Nov. 1 and Dec. 31. The newest forecast from eMarketer predicts U.S. retail sales for the 2019 holiday season will climb 3.8 percent to $1.008 trillion, with…

Retail sales in October increased 0.2 percent seasonally adjusted over September and were up 4.2 percent unadjusted year-over-year, the National Retail Federation (NRF) said on Friday. The numbers exclude automobile dealers, gasoline stations and restaurants. October’s results make up for most of the 0.3 percent month-over-month decline seen in September and build on September’s year-over-year…

Holiday shopping season is here! In fact, holiday shopping launched in … July?!  According to our research at Bazaarvoice, almost 20 percent of consumers planned to start shopping midsummer during Amazon Prime Day and competing “Black Friday in July” sales. Luckily, 80 percent of us are stragglers and are still doing our shopping in the fall…

Without a doubt, e-commerce has permanently altered how people shop. Even those who still prefer to shop in-store frequently do preliminary research online by visiting retailers’ websites, comparing item specs, and reading customer reviews. While online shopping has made more products available to more consumers all over the world, it’s also introduced a host of…

Good Chemistry, a Target-exclusive brand and candle seller owned by parent company ILLUME, wanted to reach consumers directly and capture customer data they didn't have access to. To help build out its direct-to-consumer (D-to-C) business, Good Chemistry turned to e-commerce agency We Make Websites to launch its first site on Shopify Plus. In this exclusive interview with…

Nike will stop selling merchandise directly to Amazon.com as part of its push to sell more directly to consumers, reports CNBC. The athletic apparel and footwear retailer will end the pilot program it started with Amazon in 2017, in which Nike agreed to sell a limited product assortment to Amazon in exchange for stricter policing of counterfeits and restrictions…

In the race to keep up with the big boys like Walmart and Kroger, grocery chains are making major moves to adopt online ordering and other digital capabilities. In a study conducted this summer by Incisiv and AT&T, we uncovered that although grocers that have offered online delivery for at least 12 months report an…

Black Friday and Cyber Monday sales surged to new highs in 2018, breaking online spending records with over $2 billion in sales coming from smartphones, according to an Adobe Analytics report. This year's trends are already showing strong signs that consumer spending will again reach record levels during the rapidly approaching holiday season. While big-box…

Alibaba's 2019 Singles Day generated $38.4 billion in sales, a 26 percent increase over last year's total of $30.8 billion and and a record for the day. The day got off to a strong start for Alibaba, according to the company. Sales hit $12.01 billion in the first hour. Within an hour and a half, Alibaba’s…