E-Commerce

Battling Bots
February 12, 2020 at 10:08 am

During the last Black Hat Conference, an event that brings together some of the biggest players in the cybersecurity industry, PerimeterX conducted a survey in order to assess the current perceptions of bots among the cybersecurity elite. The survey was conducted on the show floor with 304 security experts, and it provides valuable insight into…

Cashing in on E-Commerce: What We Learned From the Holiday Shopping Season
February 11, 2020 at 12:33 pm

Globally, e-commerce is on the rise as consumers can purchase goods from anywhere in the world with the click of a button. The days of waiting in long lines on Black Friday are over. And consumers can still receive many of the same, and sometimes better, deals as those who venture to brick-and-mortar store locations.…

3 Reasons Why D-to-C Brands Should Say ‘Yes’ to Amazon
February 5, 2020 at 12:08 pm

Modern direct-to-consumer (D-to-C) brands, which tend to be digitally native, have cracked the code on the contemporary shopper. Through a unique combination of brand voice, value proposition and storytelling, these brands have created memorable, end-to-end experiences that resonate with consumers on a deep, emotional level. As a result, Forrester forecasts that online spending for D-to-C…

Retailers Biggest Fear? Survey Says Site Downtime and Poor CX
February 3, 2020 at 11:08 am

A recent report from Lucidworks surveyed retailers to gain insight into how e-commerce companies with $100 million or more in revenue power site performance, including product discoverability, customer experience, and personalization. Understanding shopper intent requires an enormous amount of tuning, tweaking, and data combing. Retailers put endless pressure on themselves to create the perfect shopping…

What the DHS Crackdown on Counterfeit Goods Means for Online Retailers
January 31, 2020 at 12:30 pm

In this episode of Retail Right Now, Total Retail's Ashley Chiaradio and Kristina Stidham discuss the Department of Homeland Security’s (DHS) announcement that it will begin cracking down on the sale of counterfeit products online from platforms like Amazon.com. Last Friday, the DHS released a report stating that law enforcement officials will immediately start to identify cases where…

thredUP, PVH Corp. CEOs on 2020 Retail Trends and Company Growth
January 30, 2020 at 12:59 pm

Each year, the National Retail Federation Foundation releases The List of People Shaping Retail’s Future, a celebration of dynamic individuals shaping the industry. Total Retail had the opportunity to interview a pair of 2020 honorees, James Reinhart, co-founder and CEO, thredUP, and Manny Chirico, chairman and CEO, PVH Corp., as they walked the purple carpet at the…

Keeping the Doors Wide Open: The Peak Traffic Challenge in E-Commerce
January 24, 2020 at 1:06 pm

Holiday spending makes or breaks the retail year. Less critical but also important are events like Mother’s Day, Father's Day, Valentine’s Day and others. Physical and digital stores go all-out to provide a great shopping experience during these times. Yet holiday 2019 repeated a pattern that has been persistent since online shopping began: websites or…

Amazon Changes to Look for in 2020
January 21, 2020 at 11:04 am

Over the last decade, Amazon.com has become one of the most powerful companies in technology and beyond. Amazon’s success shows no signs of slowing down in 2020, especially in terms of its unmatched logistics operations and advertising earnings. Revenue in Amazon’s core business, e-commerce, has increased sevenfold from an already massive base of $34.2 billion,…

9 E-Commerce and Social Media Marketing Trends for 2020
January 17, 2020 at 11:10 am

Between increasing competition and decreasing attention spans, standing out as a retailer — be it online or offline — proves more and more challenging. Below are nine e-commerce and social media trends that Loomly has identified, which come with significant opportunities for digital and physical stores to differentiate themselves and seduce shoppers: 1. Planning Content…

Casper Sleep Files to Go Public
January 13, 2020 at 7:59 am

Online mattress company Casper Sleep on Friday filed regulatory paperwork to take the company public, according to a CNBC report. Casper Sleep would be listed on the New York Stock Exchange under the ticker symbol “CSPR.”  In the filing with the Securities and Exchange Commission (SEC), Casper said it plans to use the proceeds to fund…