E-Commerce

Casper Sleep Files to Go Public
January 13, 2020 at 7:59 am

Online mattress company Casper Sleep on Friday filed regulatory paperwork to take the company public, according to a CNBC report. Casper Sleep would be listed on the New York Stock Exchange under the ticker symbol โ€œCSPR.โ€  In the filing with the Securities and Exchange Commission (SEC), Casper said it plans to use the proceeds to fundโ€ฆ

What Retailers Need to Know About Retail 4.0 in 2020
January 9, 2020 at 2:44 pm

Heightened brand experience. Systemic integration. Ultra-efficient inventory and fulfillment. Sales associates turned sales superstars. This is retail 2020. The question is, will your organization be ready? Retail has experienced tremendous evolution since the inception of new technology, increasing consumer demands, and rapidly shifting economic conditions. The latest iteration of digital transformation in retail has alreadyโ€ฆ

Digital Commerce and the Customer Experience: Top Trends for 2020
January 9, 2020 at 2:03 pm

For all the prognosticators out there trying to predict which digital commerce brands and retailers will be the winners and losers in 2020, thereโ€™s a simple litmus test: the customer experience. Without a doubt, succeeding in 2020 will require companies to have 20/20 vision into how consumers want to experience a brand โ€” both onlineโ€ฆ

U.S. Retail Sales Grew 3.4% This Holiday Season
January 3, 2020 at 12:49 pm

According to Mastercard SpendingPulse, holiday retail sales increased 3.4 percent (excluding auto) this holiday season, with online sales growing 18.8 percent year-over-year. Mastercard SpendingPulse provides insights into overall retail spending trends across all payment types, including cash and check. E-commerce accounted for 14.6 percent of total retail sales this holiday season (Nov. 1 through Dec. 24). Here areโ€ฆ

What Most E-Commerce Brands Get Wrong About A/B Testing โ€” And How You Can Get it Right
January 3, 2020 at 10:58 am

Most retailers are familiar with how A/B testing can help them optimize different elements of their website to increase engagement, conversions and, ultimately, revenue. From product recommendations to banner images to discounting levels, there's almost an infinite number of elements that can be tested to improve the experience of each site visitor. Most retailers atโ€ฆ

Retail's Good, Bad and Ugly in 2019
December 18, 2019 at 10:02 am

The retail industry today is experiencing some turbulence, to say the absolute least. Technology is advancing faster than we can say โ€œHey Alexa,โ€ and consumers now have the ability to control many aspects of their lives at the touch of a button. No market is safe from this reinvention revolution. Consider that by 2040, nearlyโ€ฆ

Walmart Threatened With Lawsuit Over Offensive Holiday Sweater
December 11, 2019 at 3:14 pm

A Colombian government agency is threatening to sue Walmart over a Christmas sweater depicting Santa Claus with what appeared to be three lines of cocaine, reports Business Insider. The now-removed sweater's product description tied the merchandise to Colombia, saying, "the best snow comes straight from South America" and "Santa really likes to savor the momentโ€ฆ

Partnerships With Traditional Retailers Fuel thredUP's Growth
December 6, 2019 at 4:27 pm

In episode 225 of Total Retail Talks, Executive Editor Joe Keenan interviews Anthony Marino, president of thredUP, the world's largest online thrift store, from which consumers can buy and sell high-quality, secondhand women's and kid's clothes. Listen in as Marino discusses thredUP's mission and business model, its partnerships with traditional retailers J.C. Penney and Macy's, and theโ€ฆ

Key Strategies to Deliver Seamless Shopping Experiences This Holiday Season
December 6, 2019 at 11:57 am

In this episode of Retail Right Now, Total Retail's Ashley Chiaradio and Kristina Stidham discuss key strategies retailers need to implement now in order to provide the seamless shopping experiences consumers expect this holiday season. These tips are mentioned in a recent article titled, 10 Ways for Retailers to Survive Another Holiday Season, authored byโ€ฆ

Cart Abandonment Issues? It Might Be Your Outdated Payment Processes
December 4, 2019 at 11:11 am

B-to-B retailers are in a constant struggle with cart abandonment. While sellers may be quick to point fingers at the product or blame customer indecision, itโ€™s quite often outdated payment processes that leave buyers unsatisfied and running to the competition. The fact is customer expectations are evolving. And even in the B-to-B space, customers wantโ€ฆ