E-Commerce

Analyzing on-site consumer behaviors is always a strong jumping off point for e-commerce brands looking to better understand shopper behaviors and preferences. And there are plenty of tools available that can help these online brands get at a lot of important information on how their customers navigate through their websites. The resulting data can provide…

Join our webinar to learn how retailers are pivoting quickly to keep up with demand.

The global e-commerce market is booming, and it’s growing faster than the more-saturated U.S. market. Global e-commerce sales increased 20.7 percent last year, surpassing the 14.9 percent growth in the U.S. With such incredible growth numbers, perhaps it’s time to assess how domestic merchants can expand further and tap into international customers. In the past,…

How’s your brand’s post-purchase experience doing? If you’re not entirely sure, you may be putting your reputation at risk. According to Pitney Bowes, 60 percent of millennials share their negative post-purchase experience with others. Traditionally, retailers have focused on the pre-purchase experience, so you’d be forgiven for fixing your energy on that. Brands actively craft…

Although once mostly limited to tiny local consignment and secondhand shops, fashion and apparel recommerce today includes a range of digitally native companies offering resale, rental, upcycling and/or subscription models. Each of these business models can extend the useful life of apparel and increase the average number of times an item is worn, helping cut…

It’s always risky to try to predict the future of any industry because no one wants to look foolish when their predictions turn out to be wrong. However, it’s also important to look ahead to see where our industries are headed so we don’t fall behind. The world of e-commerce is rapidly changing as consumer…

Retailers hoping to succeed in today’s market need to appeal to an influential and powerful group: millennial and Generation Z consumers. To do this, they need to provide top-notch customer support. These demographics already wield enormous spending power, and will continue to do so for years. Retailers can go a long way toward captivating these…

Personalization has become a word that online retailers see everywhere — and for good reason. With the human attention span only lasting eight seconds or less, companies need to find compelling ways to engage their customers enough to keep them shopping on their site and returning for more. Recent research confirms that real-time, one-to-one personalization…

According to a recent report from eMarketer, there are an estimated 400 direct-to-consumer (D-to-C) brands in operation today. At their core, D-to-C brands are characteristically the same — each has a unique brand identity and each brings an exceptional user experience directly to their consumers, no middleman necessary. However, we’re seeing that for D-to-C brands,…

In this webinar, our expert speakers will provide insights into how to make the most of your investment in cross-border e-commerce.