E-Commerce

5 Steps to Get Your Website in Shape for a Competitive Q4
September 27, 2021 at 7:18 pm

With the holidays right around the corner, retail brands will be looking for ways to stand out in a crowded marketplace. They’ll have to look hard, because they’ll be facing unprecedented competition. Over the past year, many B-to-B-to-C businesses battered by the pandemic shifted their infrastructure to eliminate the middleman, creating the most saturated direct-to-consumer…

Survey Finds People Are Creating the Content They Want to See on E-Commerce Sites
September 27, 2021 at 7:15 pm

Retailers invest a lot of money into what they think consumers want to see — offering pristine professional photos and partnering with mega-influencers to promote their products. However, a new report by Stackla finds that what consumers most want to see from brands is the same real and relevant content they’re seeing and sharing on social…

E-Commerce Glitches Go Unreported — and Retailers Pay the Price
September 22, 2021 at 10:18 pm

In the past year, retailers have quickly ramped up their e-commerce offerings, but they still have a blind spot: when shoppers stumble on obstacles along the path to purchase, they’re unlikely to ask for help. As a result, sellers are losing out on big opportunities. That’s the surprising truth revealed by new consumer research from digital experience…

5 Post-Pandemic Shifts Retailers and Brands Must Prepare For
September 21, 2021 at 9:38 pm

The future of retail, and the CPG brands that fill its shelves, has already arrived. If you're not yet omnichannel, your chances of survival are slim. If you're not working with data in real time, your decision making will be restrained and ill-informed. If you're not adopting a platform-centric orchestration mindset, your growth will be…

PetSmart Launches Online Pharmacy to Cater to Pet Health Needs
September 21, 2021 at 9:18 pm

PetSmart on Monday unveiled The Pharmacy at PetSmart, an online portal for pet owners to help their animals get the medicines they need, reports PMYNTS.com. According to a company press release, The Pharmacy is a comprehensive, one-stop online destination for the medical needs of cats, dogs and livestock, allowing customers to fill veterinarians' prescriptions and have them…

3 Trends Shaping Post-Pandemic Retail
September 20, 2021 at 4:43 pm

As we witnessed empty storefronts mounting — along with boxes piling up on porches — it became clear last year that the pandemic was having a massive and rapid impact on the retail landscape. You weren’t imagining or exaggerating those boarded-up storefronts. In 2020 alone, 30 major U.S. retailers filed for bankruptcy, closing more than…

August Retail Sales Rise, Signaling Retail Resilience Entering Q4
September 16, 2021 at 6:04 pm

Retail sales increased during August as consumer demand outweighed the pandemic, supply chain disruptions and other factors affecting spending, the National Retail Federation (NRF) said Thursday. The U.S. Census Bureau reported overall retail sales in August were up 0.7 percent seasonally adjusted from July and up 15.1 percent year-over-year. Despite occasional month-over-month declines, sales have grown…

Winning Strategies First: Ingredients for a Successful Marketing Overhaul
September 16, 2021 at 5:50 pm

Digital commerce has emerged as a winning business strategy since 2020 as the COVID-19 pandemic swept the globe. While a number of retailers such as Nike and Williams-Sonoma successfully reached consumers without being able to physically interact with them, most retail brands had to find new and innovative ways to connect with their customers. A…

Deloitte: Holiday Retail Sales Expected to Increase 7-9%
September 14, 2021 at 8:10 pm

Holiday retail sales are likely to increase between 7 percent and 9 percent in 2021, according to Deloitte’s annual holiday retail forecast. Overall, Deloitte’s retail and distribution practice projects that holiday sales will total $1.28 trillion to $1.3 trillion during the November to January timeframe. Deloitte also forecasts that e-commerce sales will grow by 11 percent…

The Consumer-Driven Revolution: Where Are We Headed?
September 13, 2021 at 8:36 pm

The pandemic made for one of the most organic and authentic tests of the world’s progress towards digital innovation, demonstrating how resilient all businesses were. One of the greatest, long-lasting effects of COVID-19 on the retail industry is the digital movement it accelerated.