Sure, you're entrenched in the holiday season by now, making sure your website is up to date with the most current inventory and that every one of your customers is happy and well served. But that doesn't mean it's time to rest on your laurels. In fact, the holiday season is a great time to test new web attributes and programs that may improve your shoppers' experiences, and ultimately bring you more sales.
E-Commerce
Heavy traffic volumes brought on by peak sales periods can put even the most battle-tested websites and applications to the test. To make matters worse, missteps almost always seem to happen at times when businesses have the most to gain — or lose.
Overstock.com announced the launch of Eziba.com, a private sale website. Eziba.com features exclusive deals on the latest home decor products from many leading brands. The products will be offered in daily sale events starting each day at 11:00 EST. Each sale will last between 48 hours and 72 hours.
With the all-important fourth quarter holiday shopping season quickly approaching, a panel of retail experts doled out some pointers last week to help cross-channel merchants capitalize on the busy months ahead.
Are you looking for ways to optimize your retail company's existing growth and profitability strategies? Well, you've come to the right place.
You'll find in this free report from Retail Online Integration an actionable 7-step plan that will help you 1) integrate your direct-to-consumer and e-commerce marketing strategies, 2) Meet consumers needs, 3) Plan merchandise mixes, 4) Drive store traffic, 5) Acquire customers, 6) Increase sales, and more!
In this FREE whitepaper, eM+C has pulled together 13 tips we believe comprise the best mobile tactics and strategies our experts have to offer to succeed in mobile marketing and advertising.
Retail Online Integration has put together this thorough, free whitepaper for you titled 10 Ways to Prepare Your Web Site for the Holidays. You'll find 10 clear and concise tips, that will make sure your Web Site is ready for the holidays and help drive sales to the max! Plus, 3 BONUS tips to make your email campaigns holiday-ready.
As we dive into the second decade of e-commerce as a mass market retailing vehicle, it's important that retailers identify some of the solutions which could have as big of an impact on this second decade as live chat and free shipping had on the last.
Launched on June 23, 2009, as an online marketplace not unlike eBay, Alice.com enables CPG manufacturers to sell their household essentials — think toothpaste, laundry detergent, trash bags, toilet paper, etc. — direct to consumers. By making thousands of products typically not found online available for purchase, Alice.com has tapped into an underserved market, albeit surprisingly so to the company's founders.
How do you get the result you want out of your redesign or upgrade project? Start by avoiding the common mistakes that lead to costly project overruns, long delays and plenty of second-guessing.