E-Commerce

All signs point to e-gift cards this holiday season. They’re a no-brainer for, oh, a thousand reasons. For people who are still wary about shopping in stores, for online shopping fans, for last-minute shoppers, people who can’t make up their minds, and just about everyone else — e-gift cards are the answer. And marketers shouldn’t…

Retail sales rose .3 percent in November, contributing to the fourth straight month of increases, the U.S. Department of Commerce announced Wednesday. The increase is significantly less than October, when retail sales rose 1.8 percent. Multiple news sources reported the increase fell well short of predictive models for November. Some of the highest spending in November…

Fasten your seatbelts — it’s going to be a wild holiday shopping season. 2020 marked a profound shift in the way consumers shopped for the holiday season, from Black Friday (the biggest one of all time by a lot) to an extended and very merry Christmas for many retailers. In fact, online holiday revenue grew…

The 2021 holiday season appears to be on track to exceed the National Retail Federation’s (NRF) forecast for record spending, despite ongoing supply chain disruptions, inflation and challenges like the new COVID-19 omicron variant, NRF Chief Economist Jack Kleinhenz said on Friday. “Now that we’re in December, the holiday shopping season is nearing the finish…

For retailers and shoppers, 2021 has been an incredibly challenging year. Between the impact of COVID-19, supply chain issues, stocking shelves, and searching for available items, retailers and shoppers have had to make adjustments on a weekly, if not daily, basis. With shoppers increasingly going online to fulfill their shopping lists, a vast majority of…

Despite the supply chain crisis and the resulting lack of inventory, holiday shoppers still have choices. The battle for their dollars will be fierce this year, and whether business wins will come down to how you prioritize the customer experience online. Indeed, consumers can get a good idea about whether they want to do business…

This September, a mere 30 customers waited online outside London’s flagship Apple store for the iPhone launch. Meanwhile, across the world, the Chinese Apple website crashed because of the sheer number of online shoppers. There’s no doubt about it: The days of consumers waiting outside stores and fighting over products are numbered. Retail is moving online.…

Consumers spent a total of $10.7 billion on Cyber Monday, which is down 1.4 percent year-over-year (YoY), according to data from the Adobe Digital Economy Index. Although it's about $100 million shy of what shoppers spent last year ($10.8 billion), it still remains the biggest online shopping day of 2021. Cyber Week (Thanksgiving Day through Cyber Monday) has now…

The days of having just one or two places to sell your products or services on the web have long passed. These days, you have myriad options for moving merchandise digitally. As you craft or refine your business plan for online selling, it's important to know which avenues are most strategic. This starts with understanding the pros…

Cyber Monday is on track to be the biggest online shopping day of the year, according to the latest online shopping data from the Adobe Digital Economy Index, which analyzes direct consumer transactions online. Adobe expects consumers to spend between $10.2 billion and $11.3 billion on Cyber Monday. Last year, consumers spent $10.8 billion on Cyber Monday. Adobe also reported that…