There are lots of reasons shoppers research purchases online and then buy at a brick-and-mortar store. Whatโs important for retailers to recognize, however, is that having an online presence is becoming more and more important to overall sales.
E-Commerce
With the growth of F-commerce, commerceonfacebook.com has officially launched a free business directory enabling vendors of Facebook stores and third-party service companies to list their businesses.
Although Amazonโs critics have identified a real problem, their solution is a mistake. They want an Amazon tax that replaces one type of unfairness with others and imposes costs on the economy out of proportion with any revenue it might generate. Thereโs a better solution, although not one that proponents of the Amazon tax like.
It's not surprising that tech-savvy consumers are likely to spend more time on social networking sites compared to other consumer demographics. This is a big reason why Incipio, a cross-channel retailer of mobile device accessories, decided to bring its online store to its customers rather than vice versa. Incipio launched a Facebook store in January with the help of on-demand e-commerce solution provider ShopVisible.
Groupon has fired back in the latest lawsuit against it, saying claims that its daily deals are in violation of consumer protection laws are โmanufactured" and "not real.โ Attorney Robert Foote filed a lawsuit in March on behalf of Adam Dremak, arguing that Grouponโs daily deals are in violation of the Illinois Consumer Fraud and Deceptive Business Practices Act, which prohibits expiration dates of less than 5 years on gift certificates.
Here's a checklist of some of the most important things you should do with your website to get ready for the upcoming holiday season
At the Internet Retailer Conference & Exhibition in San Diego this past June, I stumbled upon a new iPad app thatโs contributing to the mobile shopping craze. The app is called Coffee Table, and itโs revolutionizing and re-energizing the catalog industry in a very green way.
How much would you pay to look like the real Casey Anthony for Halloween? How about nearly $1 million? A latex rubber mask bearing a striking resemblance to Anthony drew a winning bid of $999,900. The mask, offered for sale from Los Angeles, received 105 total bids after it was listed July 24 at a starting price of $25.
Though it may seem like a new fad is sweeping the nation, itโs actually been around for more than 100 years. Coupons, first widely used by C.W. Post in 1909 to help sell his now-famed Post brand breakfast cereals, have become a social phenomenon. Who would have thought that the once-revolutionary newspaper coupon would grow into a life of its own?
Allure magazine has relaunched its website to include e-commerce features. The beauty publication partnered with e-commerce company Quidsi to add access to 2,200 products on the site.