E-Commerce

2021 was another banner year for e-commerce, but less kind to brick-and-mortar-reliant businesses. Some retailers are licking their wounds; others are counting their cash thanks to smart e-commerce moves and investments as shopping shifted heavily online over the past 18 months. What’s next? What’s top of mind for decision makers in the ecosystem, and where…

We greet 2022 with hopes for a less turbulent year than the past two. With the onset of the New Year, there are several trends taking shape in the retail sector. Let’s take a look at five predictions and how they could impact the way we do business going forward. Data and Privacy Continue to…

Direct-to-consumer (D-to-C) was one of the hottest new trends in e-commerce last year, for both consumer and B-to-B brands. In August, eMarketer/Insider Intelligence reported that D-to-C comprised 14 percent of all U.S. e-commerce retail, after growing by 40 percent in 2020 because of the big pivot to digital shopping. The need to pivot and that…

Brand consistency is fundamental to sustaining a successful and dynamic e-commerce ecosystem. However, its true meaning, in practice, is often forgotten. It means much more than the consistency of appearance across all channels, but the consistency of messaging, interaction and seamless interlinking from one customer touchpoint to the next. This consistency is essential in fostering…

The past two years have seen a monumental shift in how businesses function, especially small to midsized businesses (SMBs). At the onslaught of the pandemic, many SMBs struggled to stay afloat. However, the quick adoption of digital e-commerce platforms enabled many to achieve agility and resilience amid challenging times. Today, SMBs are poised for growth…

In episode 333 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Joe Fisch, CEO and chief financial officer of Wine Access, a leading direct-to-consumer wine retailer best known for offering exclusive, carefully selected wines from around the world. Fisch discusses the Wine Access business and product offerings, his professional background that led him to join…

In the fast-paced, highly competitive e-commerce world, delighting shoppers, boosting conversions and driving average order value (AOV) are critical metrics. However, in the wake of the pandemic, during which we saw a surge in online shopping, retailers are facing multiple disruptions, forcing them to take action on many fronts to stay competitive. Here’s a look…

During a keynote session yesterday at the National Retail Federation (NRF) Big Show in New York City, Elizabeth Spaulding, CEO of Stitch Fix, discussed how the styling service for women, men and kid's is evolving from its "Fix" box business into a personalized online shopping destination. Spaulding was interviewed by Lauren Thomas, retail reporter at CNBC. The…

Twenty-six percent of Americans live with a disability, accounting for $490 billion in disposable income every year. These consumers want to discover products, learn more about them, and purchase easily, rights guaranteed by the Americans with Disabilities Act (ADA). A 2019 survey of disabled shoppers revealed that 86 percent would pay more for the same…

Heading into another year clouded with the effects of COVID-19, business leaders across the globe had concerns about the success of their brands and the pressures on e-commerce in general. B-to-B and B-to-C e-commerce and brick-and-mortar sellers alike have felt the impact of COVID-19 in one way or another. We may be gearing up for…