E-Commerce
September 28, 2022 at 1:03 pm
E-commerce is changing every day as brands are having to pivot to accommodate logistical challenges, try new marketing strategies to retain site visitors, and navigate conversion rate hurdles that fluctuate throughout the year. Several e-commerce brands are turning to domestic manufacturing, designing, creating and manufacturing products in the United States. One of those brands is…
September 26, 2022 at 6:42 pm
Amazon.com is hosting another Prime Day-like deal event next month, marking the first time it will hold two such events in the same year. Dubbed the Prime Early Access Sale by Amazon, the two-day global shopping event is exclusive to Prime members. It begins Oct. 11 at 12 a.m. PDT and runs through Oct. 12…
September 26, 2022 at 12:11 pm
Retailers are working feverishly behind the scenes to optimize their e-commerce operations for the upcoming 2022 holiday shopping season. This year, retailers will face some of the same challenges they did during the 2021 holiday shopping season — with additional new challenges brought about by excess inventory, inflation and general volatility, uncertainty, chaos and ambiguity…
September 23, 2022
TIPS TO HELP RETAILERS OPTIMIZE THEIR ONLINE SHOPPING EXPERIENCES AND INCREASE SALES
September 22, 2022 at 6:11 pm
In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss key learnings from this past July's Prime Day that can help brands maximize success during the iteration of the sale as well as the upcoming holiday shopping season. This topic was covered in Total Retail's recently published article, "Prime Day…
September 20, 2022 at 12:01 pm
The holidays are almost here and with it, the biggest sales season of the year. And while it’s the most wonderful time of the year, there are trends and economic factors that will impact holiday shopping, including rising inflation and prices, continued supply chain issues, and additional impacts of the COVID-19 pandemic. Despite these challenges,…
September 19, 2022 at 6:35 pm
Walmart has rolled out a virtual try-on tool that helps shoppers see how a shirt or another piece of clothing would look on their own bodies. It's the latest feature the company has added to its website, and it comes following the acquisition of Zeekit, a virtual fitting room startup. Walmart launched its first iteration of the tool…
September 12, 2022 at 1:53 pm
Black Friday and Cyber Monday (BFCM) are just around the corner, and it’s never too early to prepare ahead. This year, in addition to the lingering effects of the pandemic, there’s a looming recession that’s shifting consumer behavior and demand. Product and fulfillment costs are rising, consumption is declining, and inventories are surging. As a…
August 31, 2022 at 10:52 am
Leatherman, a multitool manufacturer based in Portland, Ore., started its business with a prototype and a Cabela’s order for 500 of its multipurpose tool products. Since that original sale in 1983, Leatherman has expanded its reputation and brand among tinkerers and problem-solvers globally, developing recognition for quality products among a very loyal customer following. While…
August 30, 2022 at 4:04 pm
A key factor in running a successful online business is an optimized data feed. However, with so many options on the market, it can be difficult to choose the right one that will help your business succeed. The two key players in the industry, Amazon.com and Google, are competing for the top spot in the…
