E-Commerce

Amazon Prime Day: The Logic Behind A Retailer's Made-Up Holiday
July 15, 2015 at 3:20 pm

Amazon.com is taking an interesting approach to its birthday this year. The company is throwing itself a party where all its Prime customers get the gifts. Amazon Prime Day is slated for July 15, โ€œa one-day shopping event with more deals than Black Friday,โ€ held ostensibly to celebrate the companyโ€™s success over its 20-year existence.โ€ฆ

The Path to an eBay Revival
July 15, 2015 at 3:06 pm

As eBay prepares for life without its faster-growing PayPal business, the e-commerce pioneerโ€™s future seems uncertain. Incoming Chief Executive Devin Wenig hopes a return to eBayโ€™s roots will be the path to its revival. Until investors are confident in his plans, however, it will be a drama worth watching after PayPal is officially spun offโ€ฆ

5 Ways Retailers Can Improve Their Gifting Strategies
July 14, 2015 at 2:48 pm

Breaking through the noise to establish your online store as a gift destination isn't easy. The good news is that your customers love your products. However, data shows that many customers who purchase items for themselves online aren't necessarily shopping for gifts at the same stores. Much of this is due to the various obstaclesโ€ฆ

How Amazon Sellers Can Capitalize on Prime Day
July 14, 2015 at 2:44 pm

Amazon.comโ€™s Prime Day is tomorrow, and retailers will need to be prepared for the tidal wave of purchasing activity on Amazon. In honor of the e-commerce behemothโ€™s 20th birthday, Amazon plans to host a day of crazy sales and giveaways, with sales forecast to be greater than on Black Friday. Third-party Amazon sellers stand toโ€ฆ

Rakuten Buys Virtual Fitting Room Startup Fits.Me in Fashion Commerce Play
July 13, 2015 at 2:18 pm

Rakuten, Japanโ€™s answer to Amazon.com with e-commerce operations and investments that stretch from digital media and e-commerce marketplaces through to social media and transport apps, is making another acquisition to expand its holdings, this time in the area of fashion. The company has acquired Fits.me, a startup that develops โ€œvirtual fitting roomsโ€ โ€” two-way technologyโ€ฆ

Bitcoin: A Passing Fad or the Future of Payments?
July 10, 2015 at 2:49 pm

Digital currencies. Weโ€™ve all heard of them, but here in the U.S. they're not widely used โ€ฆ yet. Litecoin, Dash, Peercoin, Dogecoin, Primecoin โ€” this is just a small list of the many different digital currency exchanges available, but the most well-known, largest and notorious player in this space is Bitcoin. Bitcoin is a decentralized,โ€ฆ

3 Reasons for Creating โ€˜Unboxing-Worthyโ€™ Packaging
July 10, 2015 at 2:23 pm

Most consumers expect to receive e-commerce orders in a traditional brown box. However, this doesnโ€™t mean that companies, especially emerging brands looking to grow, should skimp on packaging. Brands that go above and beyond will be remembered. Creating a memorable experience is one of the best things an emerging brand can do, and using theโ€ฆ

Newegg Launches Student-Only Store
July 9, 2015 at 2:05 pm

Newegg.com hopes to go to the head of the class in back-to-school IT sales. In pursuit of that goal, the top tech-oriented e-tailer has jump-started the back-to-school season by launching a student-only online store and offering an introductory $20 discount off its white-glove โ€œNewegg Premierโ€ affinity program. Newegg described the effort as its โ€œmost comprehensiveโ€ฆ

Barnes & Noble Leaves Sellers in the Lurch
July 8, 2015 at 3:17 pm

Barnes & Noble relaunched its website in late June, but with one important thing missing: its marketplace. Third-party sellers have been kept in the dark, unable to log in to their selling accounts for over a week. Barnes & Noble Spokesperson Mary Ellen Keating provided EcommerceBytes with the following statement on Tuesday evening: "We recentlyโ€ฆ

Don't Buy Into 'Buy Buttons' Just Yet
July 8, 2015 at 3:01 pm

The hottest topic in e-commerce these days seems to be โ€œbuy buttons.โ€ The energy though appears premature. Pinterest announced its buyable pins with a press conference and sentimental Hallmark-like videos, though the buyable pins are actually hard to find. Facebook, the king of all social networks, announced a buy button more than a year ago,โ€ฆ