E-Commerce

User Experience is Impacting Search Rankings for Online Retailers
March 27, 2017 at 9:14 am

Search engines can be a very important customer acquisition channel for retailers. Consumers are searching for products every day, and they're use search engines to connect with retailers. To say organic search engine rankings are important for retailers is an understatement. It's also important for retailers, and especially online pure-plays, to know the latest trendsโ€ฆ

TUMI's Digital Strategy to Gain a Complete Customer View
March 27, 2017 at 9:08 am

Charlie Cole, chief digital officer at TUMI, sat down with Total Retail's Taylor Knight at Shoptalk in Las Vegas last week to discuss the luggage brand's digital strategy. Cole explains how TUMI's new partnership with AgileOne is helping the retailer to gain a more complete view of its customers, enabling it to more effectively determine theirโ€ฆ

Out of the Ring: How Retailers Can Make Amazon a Frenemy
March 27, 2017 at 9:04 am

If youโ€™re a boxing fan, watching Wal-Mart and Amazon.com trade punches over shipping in the last several weeks has been interesting. To smaller retailers, both giants appear to have every advantage. They might even find it refreshing to see them duke it out for a change, considering the vast majority of retailers feel like bothโ€ฆ

Gwyneth Paltrow Assumes CEO Position at Goop
March 24, 2017 at 11:27 am

Actress-turned-entrepreneur Gwyneth Paltrow has been named the CEO of her growing lifestyle brand Goop. In a meeting with a small group of employees last Monday in the firmโ€™s Santa Monica office, Paltrow reportedly discussed her new position when it was printed on a mockup of a Goop newsletter, according to an article in The New Yorkerโ€ฆ

Marc Lore Discusses Why He Sold Jet.com to Wal-Mart
March 23, 2017 at 1:12 pm

Many in the retail industry were surprised when online startup Jet.com, billed as a potential competitor to Amazon.com for e-commerce supremacy, was sold to Wal-Mart last August for $3.3 billion. The pairing of a cutting-edge digital brand like Jet and a legacy brick-and-mortar retailer like Wal-Mart didn't seem to be the perfect match. Yet sevenโ€ฆ

Amazon to Buy Middle Eastern Online Retailer Souq.com
March 23, 2017 at 11:40 am

Amazon.com has acquired another online retailer. Reports say Amazon has agreed in principle to buy Dubai-based Souq.com, one of the best-known names in the Middle East's online shopping market. Souq.com sells consumer electronics, fashion, household items and other goods, and on its website claims to be the largest e-commerce site to the Arab world. Since its foundingโ€ฆ

Le Tote Uses Mail To Reach A New Audience
March 22, 2017 at 2:46 pm

Le Tote, an internet fashion rental service, covers all of its bases with a simple, textbook direct mail piece. Mailer Name: Le Tote Date Mailed: February 2016 The five-year-old startup was founded by Rakesh Tondon (now CEO) and Brett Northart (now president). From the beginning, Le Tote has employed an interesting business model: rent before [โ€ฆ]

Wal-Mart Announces New Investment Arm
March 22, 2017 at 11:59 am

Wal-Mart has launched a new internal venture โ€” Store No. 8 โ€” meant to create new online business. Store No. 8 will help Wal-Mart build new startups within the company, fostering relationships with entrepreneurs, particularly those in the fields of artificial intelligence, autonomous vehicles and other emerging technologies. This will, in turn, help the retailerโ€ฆ

eBay to Begin Offering Guaranteed, Free Delivery
March 22, 2017 at 11:52 am

This week, eBay announced that it will begin offering guaranteed three-day delivery in the U.S. on more than 20 million items this summer. Millions of those eligible items will also come with free shipping, and shoppers will be able to filter items by one- and two-day delivery. eBay said it hopes the summer launch ofโ€ฆ