E-Commerce
July 14, 2017 at 11:19 am
Online retailers face a constant tug-of-war between delivering rich, engaging experiences to shoppers and offering fast web performance across all devices. The problem is that many of the third-party applications that help improve shopper experience, such as live chat, personalization and customer recommendations, actually slow down performance. In a new research study entitled, “E-Commerce Performance:…
July 14, 2017 at 9:53 am
A test isn't an experiment. While these two words are used interchangeably by retail marketers, the difference is more than semantics. There are many stark differences between the mind-set, process and outcome of one vs. the other. A test isn't an experiment, and an experiment isn't a test. Experimentation is done without a fear of…
July 14, 2017 at 9:28 am
Nordstrom’s website suffered some glitches during the company’s pre-anniversary sale on Thursday, causing consumers’ virtual carts to be emptied at checkout. A Nordstrom spokeswoman said that the company is offering its Nordstrom credit and debit cardholders 10 points per dollar spent on anniversary sale purchases made on July 13 and July 14 in recognition of…
July 14, 2017 at 8:56 am
Total spending for K-12 and college is expected to reach $83.6 billion, up from last year’s $75.8 billion, according to the National Retail Federation’s annual back-to-school spending survey, conducted by Prosper Insights and Analytics. Here’s how the spending breaks down: Families with children in elementary school through high school plan to spend an average of $687.72 each, for…
July 14, 2017 at 7:51 am
Attendees of this interactive webinar will learn why retailers struggle under the weight of increasing amounts of data.
July 13, 2017 at 9:18 am
Amazon.com's recent Prime Day shopping event generated the “biggest day ever” in sales for the retailer. The online retailer reported that sales grew by more than 60 percent from the same 30-hour window in 2016. This isn’t surprising; it seems as if it's Amazon against the world as of late. To help retailers better compete with the industry…
July 13, 2017 at 9:00 am
An email from online hair color startup Madison Reed promotes a celebrity appearance on QVC.
July 12, 2017 at 5:03 pm
This past Tuesday was Amazon Prime Day, the online retailer’s third annual global shopping event exclusively for its Prime members. The day brought positives and negatives for Amazon, as it looked to further cement its position as the leading online retailer in the market. Let’s start with the positives: Amazon is reporting Prime Day was…
July 12, 2017 at 10:04 am
Amazon.com’s Prime Day sale generated the "biggest day ever" for the retailer. The online retailer reported that sales grew by more than 60 percent from the same 30-hour window in 2016. Customers bought three times as many Echo-family speakers on Prime Day this year vs. last year (Prime Day 2017 was extended to 30 hours, while…
July 12, 2017 at 9:39 am
Retailers of all shapes and sizes are struggling to survive in the era of Amazon.com. Yet no businesses are struggling harder than midmarket brands and e-commerce retailers. Executives at midmarket businesses are faced with many challenges, from meeting escalating customer expectations on inventory, shipping and cost; providing a creditable end-to-end customer experience; and, most importantly,…
