E-Commerce

Ditch Generic E-Commerce Design: Personalization Wins Customers
August 15, 2017 at 9:17 am

A personalized experience is no longer an added feature of an e-commerce website โ€” itโ€™s a deciding factor in whether connected consumers do business with a brand. Many e-commerce businesses are failing at digital innovation because theyโ€™re not optimizing their channels to meet individual customer preferences. With recent data from the Boston Consulting Group revealingโ€ฆ

Costco Rolls Out Gift Registry
August 14, 2017 at 11:33 am

Earlier this month, warehouse superstore Costco quietly rolled out a gift registry service on its website, powered by MyRegistry.com, according to Forbes. The registry allows consumers to register for any type of gifts, including wedding, baby, and new home. The registry service is completely free for couples and wedding guests, even if they donโ€™t haveโ€ฆ

Get an Inside Look at the New Indochino Showroom
August 14, 2017 at 10:19 am

At a time when many retailers are closing stores, Indochino is opening doors to new showrooms. Total Retail's Taylor Knight got an inside look at the newly opened Indochino showroom at the King of Prussia Mall just outside of Philadelphia. Indochino's East Coast District Manager BJ McCahill explains how the menswear retailer has brought customizationโ€ฆ

Designed to Kill
August 11, 2017 at 3:00 pm

In e-commerce, your homepage is who you are. Itโ€™s prospective customers first impression of you. Visitors will decide to either do or not do business with you based on their experience with your homepage. Considering that the homepage usually gets a disproportionately larger amount of traffic than any other page on your website, it wouldโ€ฆ

Report: Amazon in Talks to Sell Sports, Concert Tickets
August 11, 2017 at 10:53 am

Amazon.com is in talks to partner with U.S. venue owners to sell event tickets, four sources have told Reuters, in a move that could loosen Ticketmaster's grip on the lucrative ticketing business. Ticketmaster, owned by Live Nation Entertainment Inc., is the exclusive seller of primary tickets for many top venues in the U.S. Amazon hasโ€ฆ

Setting Up Your Retail Shipping Operations for Success
August 11, 2017 at 8:58 am

Google โ€œe-commerce tipsโ€ and youโ€™ll get endless pages of great advice on how to leverage content marketing, social media, conversion rate optimization, user experience design and lots of other techniques to sell more stuff. Unfortunately, these articles commonly omit advice on one of the most important e-commerce business-building disciplines: shipping. Shipping makes everything you doโ€ฆ

Retailers Achieving Personalization Benefits, But Still Room for Improvement
August 10, 2017 at 9:43 am

With the recent increase in retail store closings (according to Credit Suisse, 2,880 retail stores have already shut down this year), itโ€™s more important than ever for retailers to get their e-commerce channel right. But online, itโ€™s very easy for consumers to shop around before making a purchase โ€” comparing prices and styles across sitesโ€ฆ

Consumers Now Expect Free Shipping From Retailers
August 10, 2017 at 9:27 am

Earlier this week, Total Retail reported that nearly 90 percent of respondents to our recent survey, The Amazon Effect: How Retailers Are Adapting Their Businesses to Better Compete With the Industry Leader, said they โ€œstrongly" or โ€œsomewhat" agree that Amazon.com has changed consumersโ€™ expectations for order delivery. Today, we look at how retailers view freeโ€ฆ

6 Things You Don't Know You Already Know About Variable Print Marketing
August 7, 2017 at 1:45 pm

Earlier this week, Total Retail reported that nearly 90 percent of respondents to our recent survey, The Amazon Effect: How Retailers Are Adapting Their Businesses to Better Compete With the Industry Leader, said they โ€œstronglyโ€ or โ€œsomewhatโ€ agree that Amazon.com has changed consumersโ€™ expectations for order delivery. Today, we look at how retailers view free [โ€ฆ]

L.L.Bean Tops Amazon for Customer Service Honor
August 7, 2017 at 12:59 pm

For the third year in a row,  outdoor outfitter L.L. Bean has been named customer service champion over Amazon.com in Prosper Insights & Analyticsโ€™ annual review of service excellence among retailers. The list was developed from write-in votes from more than 6,500 U.S. adults in September 2016, and was weighted by each retailerโ€™s size in annualโ€ฆ