E-Commerce

CPG Companies Getting Serious About Online Channel Management
August 30, 2017 at 10:43 am

Consumer goods companies, having previously lagged behind other sectors with rocketing online sales, now appear to have reached an e-commerce tipping point. They're learning from traditional e-commerce retailers when it comes to their use of online customer and competitor insights to understand buying patterns, price sensitivity and new competitive product offerings to improve category management forโ€ฆ

Amazon Driving E-Commerce Sales for B-to-C, B-to-B Retailers
August 29, 2017 at 1:29 pm

While Amazon.com may be a thorn in the sides of many B-to-B and B-to-C retailers, the reality is that a side effect of the growth and popularity of the online behemoth is that other retailersโ€™ e-commerce sales are increasing as well. A rising tide lifts all boats, right? This a was a key finding fromโ€ฆ

Why Baseball and Retailโ€™s All-Stars Need to Hit the Cutoff Man
August 29, 2017 at 11:34 am

Retail executives who tuned in to the Major League Baseball All-Star Game earlier this summer learned something about e-commerce operations if they paid close attention. When a ball was hit deep, they saw MLBโ€™s best players hit the cutoff man when returning the ball to their teammates in the infield. Throwing a runner out whenโ€ฆ

Starbucks is Closing its Online Store
August 29, 2017 at 10:14 am

Starbucks' online store is discounting items up to 50 percent as the coffee giant prepares to shutter the store for good. The company will close its online store on Oct. 1, a Starbucks representative confirmed to Business Insider. Starbucks' online store sells items such as glasses, mugs, coffee brewers and espresso makers, in addition to coffee, teaโ€ฆ

Why Retailers Should Take a Page From Zola's Book
August 28, 2017 at 1:14 pm

In episode 107 of Total Retail Talks, recorded at the Total Retail Talks Live! event in New York City, Rachel Jarrett, president of Zola, a bridal registry company, talks about how the brand was started, its growth over the years, and what traditional retailers can learn from it.

Retailers: Donโ€™t Neglect Baby Boomers
August 28, 2017 at 10:08 am

While baby boomers have been surpassed by millennials as the nationโ€™s largest living generation, that doesnโ€™t mean they should be neglected when it comes to e-commerce. With the changing buyer demographic, brands are setting aside only 10 percent of their marketing budgets to the aging group of baby boomers, those born between the mid-1940s toโ€ฆ

What Marketers Can Learn from Millennial and Centennial Amazon Shopping Habits
August 28, 2017 at 9:44 am

When it comes to e-commerce, no one does it quite like Amazon.com. Earlier this summer, the marketplace giant generated record sales with its third annual Amazon Prime Day, proving its influence and popularity with digitally savvy and increasingly brand-agnostic consumers. However, not all consumers shop the same. By taking a closer look at how differentโ€ฆ

Retail Right Now: Macy's Job Cuts; Wal-Mart, Google Partnership
August 25, 2017 at 10:00 am

In this episode of Retail Right Now, Total Retail reviews the week's top retail news stories, including Wal-Mart's patent for a floating warehouse, Wal-Mart's partnership with Google to enable voice shopping from the discount retail chain, and Macy's job cuts and poaching of eBay exec Hal Lawton.

Is Amazon Taking More Market Share From B-to-B or B-to-C Retailers?
August 24, 2017 at 12:13 pm

It's no secret Amazon.com has had a huge influence on the retail industry. Just today it was confirmed that its acquisition of Whole Foods would move forward, further expanding not only its online presence, but offline footprint as well. Over the past few weeks, we've been diving into Total Retailโ€™s survey and report, The Amazon Effect:โ€ฆ

E-Commerce and SMBs: A Match Made for the Digital Age
August 23, 2017 at 10:54 pm

As the world grows more digital, the days of e-commerce capabilities being reserved only for big-name retailers are over. Todayโ€™s evolving point-of-sale (POS) technologies are equipping small, independent retailers with the tools necessary to create and manage their own online presence. The potential this is uncovering for SMBs is significant. With POS providers playing matchmaker,โ€ฆ