Digital Innovation

Total Retail’s seventh annual list of the leading female executives in retail features a who’s who in the industry. This year’s honorees were chosen based on a number of factors, including being in a top-level position within a retail organization, scope of responsibility within that position, career achievements, and involvement within the retail industry. This week we feature Yael Aflalo, founder and CEO of Reformation.

Total Retail’s seventh annual list of the leading female executives in retail features a who’s who in the industry. This year’s honorees were chosen based on a number of factors, including being in a top-level position within a retail organization, scope of responsibility within that position, career achievements, and involvement within the retail industry. This week we feature Traci Milholen Inglis, chief marketing officer, Fast Fashion at TechStyle.

Total Retail’s seventh annual list of the leading female executives in retail features a who’s who in the industry. This year’s honorees were chosen based on a number of factors, including being in a top-level position within a retail organization, scope of responsibility within that position, career achievements, and involvement within the retail industry. This week we feature Becky Gebhardt, executive vice president and chief marketing officer, Lands’ End.

Total Retail’s seventh annual list of the leading female executives in retail features a who’s who in the industry. This year’s honorees were chosen based on a number of factors, including being in a top-level position within a retail organization, scope of responsibility within that position, career achievements, and involvement within the retail industry. This week we feature Natalie Marten-Fopeano, president and chief marketing officer of Tumi Outerwear.

Total Retail’s seventh annual list of the leading female executives in retail features a who’s who in the industry. This year’s honorees were chosen based on a number of factors, including being in a top-level position within a retail organization, scope of responsibility within that position, career achievements, and involvement within the retail industry. This week we feature Shira Goodman, president and CEO, Staples.

Often times, when running a small business, there's no budget to hire a marketing department, a PR team, an operations team, etc. It all falls onto your lap as a small business owner. How do you make sure you're being the most productive with your time and creating strategies that work to grow your company?…

Many consumer packaged good (CPG) brands are making the same mistake every day. They spend huge amounts of time and money developing fantastic marketing on digital channels that has little chance to convert because the path to do so requires way too much work — e.g., either stopping what they're doing to go buy online now, or trying to remember the product the next time they're in a store (which is becoming less and less frequent).

As retailers enter the final stages of their 2016 holiday marketing campaigns, the stakes have never been higher. For the first time, this year’s holiday spending is projected to surpass $1 trillion, with online sales expected to increase by $14 billion over the same period last year. In fact, this holiday season will demonstrate just…

Mondelez International Inc., trying to adapt as more shoppers buy food outside of traditional grocery stores, is diving deeper into online retail with the launch of a holiday-season website that's selling tins of Oreos directly to consumers. The 2016 holiday website, which sells Oreo tins for $19.99, lets customers send cookies to friends using only a…

Luxury accessories brand Rebecca Minkoff last week introduced a self-checkout system at its Manhattan flagship store that allows customers to buy anything in-store on their own without dealing with a sales associate. The system is a RFID security tag that attaches to all items in-store. When placed on a checkout table, the items appear on…