Digital Innovation
Kroger announced it will be testing โcashier-lessโ technology in 2018. Business Insider reports Kroger's new "Scan, Bag, Go" technology allows customers to scan and pay for goods as they shop. Here's how it works: shoppers scan the barcodes of items they wish to purchase using a handheld scanner, provided by Kroger, or the chain's "Scan,โฆ
Wal-Mart's Code Eight, the first portfolio company in its newly launched incubator, Store No. 8, has started testing personal shopping services for moms in New York City, Recode reports. The service is targeted to โbusy NYC moms โ who are "high net worth urban consumers" and will enable them to get product recommendations and make purchases simply through text messaging. Theโฆ
Loweโs has named Vikram Singh senior vice president, chief digital officer, effective Jan. 4. Singh will report to Michael P. McDermott, chief customer officer. The newly created position is designed to accelerate Loweโs digital evolution and drive a holistic integrated strategy toโฆ
Something interesting happened as we spent countless news cycles prophesizing the demise of brick-and-mortar retail: 2017 Black Friday foot traffic at stores remained very high and barely saw any change from last year. Meanwhile, online shopping saw another 17 percent increase from last year, with mobile shopping accounting for almost 40 percent of those onlineโฆ
The holiday shopping season is often a chaotic frenzy with consumers frantically searching for the perfect gifts for their loved ones. Due to wider adoption and the abundance of mobile shopping apps, as well as recent breaches in secure data, holiday shopping today isnโt the same as it used to be. To help retailers prepareโฆ
Kroger announced this week it will begin offering mobile payments next year through a partnership with JPMorgan Chase & Co. The Cincinnati Business Courier reports the retail chain will offer a service known as Chase Pay at select stores and e-commerce programs next year. โTechnology is transforming our customersโ experiences and greatly influencing how we're re-imaginingโฆ
Itโs the 21st Century and we've entered a digital era where businesses across every sector are reaping the rewards that connectivity and digital transformation brings them. Operating faster than ever before, industries are harnessing next-generation technologies like the Internet of Things, artificial intelligence and the cloud to accelerate the delivery of digital services to customers.โฆ
Augmented reality (AR) isnโt necessarily a new concept, but the recent rollout of Appleโs ARKit and the upcoming launch of Googleโs ARCore has taken this technology to the next level, making it substantially more mainstream for every consumer and business across all industries. Similar to virtual realityโs (VR) impact on gaming/entertainment, ARโs use cases areโฆ
With the rise of โconversational experiences,โ just about every business function โ from marketing to commerce to support โ must be redesigned to be conversational. The greatest impact felt due to conversational marketing is that businesses interact with far more consumer prospects than they do with paying customers. Each one of us will soon beโฆ
Artificial Intelligence (AI) is the mother of all marketing buzzwords these days. Defined as the theory and development of computer systems to be able to perform tasks that normally require human intelligence, the broader applications of AI are much bigger than using a machine to order your food vs. having a waitress come to yourโฆ