Data Security
July 27, 2016 at 9:38 am
After much talk about it over the last few years, the use of big data and mobile to improve consumers’ lives seems to finally be poised to become reality, and this is opening a new level of relationships between brands and their customers. The amount of data we have the capability to collect now is…
July 20, 2016 at 10:40 am
The back-to-school shopping season is upon us, and retailers’ e-commerce sites should be prepared for a shopping frenzy. eMarketer forecasts that this year's back-to-school sales will total $828.81 billion, a 2.6 percent increase over 2015. Furthermore, the e-commerce portion of back-to-school sales will continue to grow, jumping 15.3 percent this year to $65.42 billion. That…
July 13, 2016 at 10:22 am
Retailers large and small have taken it on the chin from hackers again this year. In addition to ongoing credit card scraping attacks on point-of-sale systems, this year brought an onslaught of successful phishing data attacks targeting W-2 documents with employees’ tax and identity information. One recent example was Sprouts, a Phoenix-based supermarket chain with…
July 1, 2016 at 10:45 am
Traditionally, retailers’ marketing teams have been responsible for brand awareness and increasing market share through typical efforts such as email campaigns, ads and promotions. The emergence of the digital business era, marked by a sharp uptick in shopping online, has rocked marketing teams to their core. They must now expand their focus to consider IT…
June 27, 2016 at 9:59 am
According to a recent Harris Poll, most Americans don’t trust anyone with their data. This includes companies they deal with regularly, like banks and retailers. And it’s no surprising. It seems like a common occurrence to see headlines reveal yet another retailer hit with a data breach. Americans are starting to feel that data breaches…
June 16, 2016 at 2:30 pm
In today's news roundup, find out why Home Depot is suing Visa and MasterCard; the issue that almost caused Macy's workers in New York City to go on strike; Wal-Mart's strategy for optimizing in-store workers; and Target's latest collaboration.
June 13, 2016 at 11:05 am
Retailers are in the crosshairs as cybercriminals search for wired and wireless networks that are vulnerable to sophisticated attacks.
June 1, 2016 at 10:38 am
Just as this joke has no well-designed conclusion, the controversy around EMV conversion protocol seems like it will never end. And as fortune would have it, the three subjects in the title are at the heart of the most recent debate. Senator Dick Durbin, somewhat of a merchant ambassador on Capitol Hill, is once again…
May 23, 2016 at 10:42 am
Since the hacks of Target and Home Depot that affected millions of consumers, retailers worldwide are concerned with their cybersecurity procedures and solutions now more than ever. In fact, attacks on POS systems remain the top source of confirmed data breaches according to Verizon’s 2015 Data Breach Investigations Report. In addition, the increased use of in-store mobile technology, such as beacons, brings added risk to retailers by providing another potential entry point that hackers can manipulate.
May 20, 2016 at 9:57 am
When milliseconds are the difference between success and failure, retailers cannot afford to ignore their digital performance. Retail is at the forefront of a massively disruptive digital transformation. We have entered the era of “retail everywhere” with hyper-connected, 24/7, omnichannel digital consumers who have high expectations for their online experiences. They want retailers to know them, serve them, delight them and not waste their time.
