Data Security

The proliferation of everything from social media apps to streaming services means one thing: data is everywhere. When used correctly, data can be extremely beneficial. Increased access to consumer insights has made it easier for marketers to analyze customer preferences and deliver engaging, hyperpersonalized digital experiences. However, this creates privacy risks for individuals and brands…

In this episode of Retail Right Now, Total Retail's Kristina Stidham and Ashley Chiaradio discuss three ways that data privacy will impact the retail industry’s future, as published in a recent article titled “How Data Privacy Will Reshape the Future of E-Commerce” by contributing author Chemi Katz. The first thing that will be impacted is…

Bed Bath & Beyond announced yesterday that it has been affected by a data breach, reports Fox Business. The home goods retailer disclosed in a SEC filing that email addresses and passwords from roughly 1 percent of its online customers’ accounts were accessed by an outside, unauthorized source. Payment card information was reportedly not affected,…

For small and midsized retailers, the upgrade to EMV-enabled terminals represented a significant and, in many cases, reluctant investment. Because credit card companies like Mastercard and Visa had been covering fraudulent purchases, many small businesses didn’t have visibility into the cost of fraud. Only when threatened with the liability for these losses did they upgrade.…

As the holiday season ramps up, many retailers are unaware that one of the industry’s best practices could put them at risk of a breach: hiring seasonal workers. Last year, retailers hired more than 757,000 temporary employees to keep up with the busy shopping season. And while it may seem like only good can come…

Digital disruption is built into e-commerce’s business model. However, amid mounting scrutiny of big data, which has fueled the industry’s rapid growth, are the disruptors about to be disrupted themselves? With the tech industry battered by a series of privacy-related scandals — from Cambridge Analytica to the high-profile data breaches in recent months, such as…

Zappos customers who had their data stolen in a 2012 data breach will receive only a meager 10 percent discount to use on the online footwear and apparel retailer's website, as part of a proposed class-action lawsuit settlement. Their lawyers, on the other hand, are set to receive $1,620,000 in attorneys’ fees and other legal…

Even as consumers preference for online shopping continues to grow and email continues its reign as one of the top marketing channels, internet retailers aren't keeping up with necessary consumer safety measures. A report released by 250ok reveals 71 percent of internet retailer domains analyzed have no domain-based message authentication, reporting and conformance (DMARC) policy…

By 2020, customer experience (CX) is expected to overtake both price and product as the key brand differentiator. This is critical for retailers to understand, as consumers today aren’t willing to compromise on either personalized experiences or security measures, especially when it comes to their personal data. Here are some ways that retailers can leverage…

New advancements in technology are changing the retail industry in unprecedented ways, further blending the physical and digital worlds and forever evolving customer experience. As the industry changes, so do the methods cybercriminals use to steal sensitive data from companies and consumers. Prior to 2018, cybersecurity data suggested that the most common type of incident…