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Customer Service
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Traditionally, retailers have considered consumersโ online experiences completely separate from in-store sales. However, new research indicates that customer service mistakes with online shoppers on Cyber Monday could lead to significant in-store sales losses during the 2015 holiday gift-buying season. In October, LoyaltyOne conducted a nationwide survey of more than 1,000 U.S. consumers. Nearly half (47โฆ
Despite promises to eliminate long waits on hold and speed consumers to responsive associates, the use of social media to handle customer service issues remains stubbornly ineffective for most retailers. A study of 500 of the top U.S. retailers from customer engagement software provider Eptica found only 20 percent were able to answer questions sent viaโฆ
JustFab, the online fashion retailer accused of deceiving customers with monthly subscriptions that are difficult to cancel, says it's reviewing its tactics and customer service practices. As reported by BuzzFeed, more than a thousand customer complaints about JustFab have been submitted to the Better Business Bureau and the Federal Trade Commission. The company last year settledโฆ
This webinar offers insights and tips on how retailers can leverage digital technologies to better engage and sell to consumers.
Maybe itโs a service call, a simple plan adjustment, or even that first Google search looking for a provider. No matter the reason or method, each and every customer encounter is crucial. However, if the bulk of a consumerโs experience with a company is made up of a series of small interactions โ e.g., aโฆ
Why did Gary Allen log thousands of miles to attend 140 Apple Store openings around the world and blog about them โฆ without getting paid for it? That question prompted me to reach out to Allen when I began the research for my book on the Apple Store model, The Apple Experience. I was saddened toโฆ
โLoveโ may seem odd as a business concept. Love includes valuing someone as a person, trying to see things from their point of view, being considerate of their time, trying to make their life easier, working to understand and help them achieve their goals, among other things. Let's take for granted that you do allโฆ
Wal-Mart has launched Wal-Mart Simple Text, a text messaging-based assistant for shopping at the retailer's stores. You simply text โhiโ to 415-214-8445, thanks to Twilio, and youโre ready to ask Wal-Mart about the item(s) youโre interested in.
Retail executives depend on hourly employees and local store management to deliver great customer experiences, execute merchandising strategies and drive sales. However, there are often disconnects between staff members and corporate management. Store employees can get bogged down in day-to-day operations and, in turn, they can miss opportunities to improve the overall customer experience. Real-Timeโฆ
If the only person who soothed you during Mondayโs stock market chaos was an extra-friendly Starbucks barista, thank Howard Schultz. In a flowery memo to the chainโs 190,000 employees (called โpartnersโ in Starbucks lingo), the coffee giantโs billionaire chairman and chief executive told baristas to be especially sensitive to the customers asking them for aโฆ