Customer Service

Wal-Mart Launches In-Store SMS Customer Support
September 22, 2015 at 10:58 am

Wal-Mart has launched Wal-Mart Simple Text, a text messaging-based assistant for shopping at the retailer's stores. You simply text โ€œhiโ€ to 415-214-8445, thanks to Twilio, and youโ€™re ready to ask Wal-Mart about the item(s) youโ€™re interested in.

How a Real-Time Feedback Loop Impacts Customer Service
August 31, 2015 at 12:05 pm

Retail executives depend on hourly employees and local store management to deliver great customer experiences, execute merchandising strategies and drive sales. However, there are often disconnects between staff members and corporate management. Store employees can get bogged down in day-to-day operations and, in turn, they can miss opportunities to improve the overall customer experience. Real-Timeโ€ฆ

Starbucks CEO Sends Bizarre Memo Telling Baristas to Be Nicer Because of the Stock Turmoil
August 26, 2015 at 11:47 am

If the only person who soothed you during Mondayโ€™s stock market chaos was an extra-friendly Starbucks barista, thank Howard Schultz. In a flowery memo to the chainโ€™s 190,000 employees (called โ€œpartnersโ€ in Starbucks lingo), the coffee giantโ€™s billionaire chairman and chief executive told baristas to be especially sensitive to the customers asking them for aโ€ฆ

Head of eBay Customer Service: โ€˜Don't Expect Happinessโ€™
August 19, 2015 at 3:04 pm

eBay published an interview (and video) with the head of its customer service, Steve Boehm, in which he says he's excited about many of the upcoming changes eBay will soon roll out globally. Boehm's actual title is senior vice president of global customer experience, and he came to eBay in 2011 after a career inโ€ฆ

Apple Drops Appointment Requirement for Apple Watch
August 18, 2015 at 2:53 pm

Just over four months since the Apple Watch began its Apple Retail Store debut for try-ons, Apple has started to tweak the process this week, according to Apple Retail employees. Until this week, a customer who walked into an Apple Store seeking to try on Apple Watch was required to make an appointment and provideโ€ฆ

10 Ways Glasses.com is Changing Customers' Perceptions
August 13, 2015 at 4:11 pm

Buying glasses online, whether prescription lenses or fashionable sunglasses, isn't the easiest of tasks. From finding a pair that are just the right size and color to getting the exact prescription lenses you need to seeing how the glasses will look on your face, the challenges are many. Glasses.com is trying to change that withโ€ฆ

Sephora Fans Are Calling Epic Rewards Day an 'Epic Fail'
August 12, 2015 at 1:18 pm

Monday was Epic Rewards day at Sephora, a promotion in which Sephora Beauty Insider Points of 1,000, 2,000, 5,000 or 10,000 could be redeemed for really, really good gifts. As in 10,000 points could get you a trip to Paris to visit Lancome, or $500 of Make Up For Ever products along with a trainingโ€ฆ

Sparking Loyalty Creates Brand Disciples
July 13, 2015 at 2:16 pm

These are the people who will camp out overnight in front of a companyโ€™s store to get their hands on a new product first. They sing a brandโ€™s praises from every rooftop and social media platform. They tell their friends how great a company's products are and get them to buy the products too. Theseโ€ฆ

Revolutionizing Customer Service With the Internet of Things
June 30, 2015 at 2:42 pm

The explosive growth of device connectivity, wireless technology, cloud computing and advanced analytics has driven the Internet of Things (IoT) from vision to reality. Devices with embedded sensors are enabling advanced, automated communications for businesses and customers. These connected devices are driving deeper engagement, providing new experiences and opportunities, creating new revenue opportunities, and enablingโ€ฆ

eBay Tries to Placate Shoppers After Coupon Bungle
June 29, 2015 at 2:09 pm

A marketing campaign designed to get eBay customers re-engaged went terribly wrong recently, and shoppers are underwhelmed by eBay's attempt to placate them after it reneged on the offer. eBay UK had sent shoppers coupons for 20 percent off a purchase of 20 pounds or more, with a maximum coupon value of 50 pounds. However,โ€ฆ