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Customer Service
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With the holidays firmly in the rearview mirror, the start of a new year is the perfect time for retailers to reflect on how sales performed, whether they provided great customer service, and whether their supply chains delivered during a time that's critical for winning โ or permanently alienating โ customers. Retailers work year-round toโฆ
Jay Baer is a celebrated digital marketing strategist, speaker and New York Times best-selling author, as well as the president of Convince & Convert, a digital marketing consulting firm. His advice on customer service has helped some of the world's leading brands, including Nike, Cisco, Oracle, Cabela's, and many others. In this episode of Totalโฆ
Small and midsize retailers, including startups, recognize that to play with the Goliaths, providing exemplary online customer care can be the deciding factor. Increasingly, whatโs helping them are new technologies that redefine customer service by enhancing shoppersโ choices while improving efficiency and flexibility. For these retailers, online sales are increasingly critical. It all reflects theโฆ
Zumiez, a specialty retailer of apparel, footwear and accessories for young men and women, is blessed with a loyal customer base. The Seattle-based retailer has worked hard to create a culture of top-notch customer service, led by its store associates. However, those store associates were hamstrung by a dated point-of-sale (POS) system that wasn't integratedโฆ
Online retailers hold the advantage of 24/7 accessibility, but their brick-and-mortar counterparts have found ways to chip away at it over the past few years. A major taboo fell by the wayside in 2014 when several national retail chains opened their doors on Thanksgiving Day. With the holiday shopping season recently concluded, retailers are evaluatingโฆ
With the holiday season now over, the joys of increased consumer spending, materialism and holiday spirit are quickly overshadowed by a spike in product returns. At these times, customer service agents can often be stretched thin and should be amply supported to maintain not only their own sanity, but customersโ as well. In order toโฆ
My previous post outlined how consumer behaviors are changing and technology is creating new expectations. While these should be welcome developments, they're posing major challenges to retailers. That post also explained why an omnichannel-enabled contact center is a critical part of the solution. In this article, I detail how omnichannel will help retailers positively impact bothโฆ
Amazon.com Inc. said Monday it added three million new members to its Amazon Prime service in the third week of December, boosting what was already a record holiday season for the online giant. Prime members made the companyโs โThe Man in the High Castleโ television series the most watched on Prime Video this season, andโฆ
Have someone on your Christmas list who is never happy with their gift? Be careful where you shop. According to Optoro, a reverse logistics company, roughly a quarter of retail returns take place during the holiday season โ meaning an ill-advised purchase can turn from bad to worthless if it's bought at a store withโฆ
As consumers partake in the busiest time of the year for shopping, retailers everywhere will be wondering how they can maximize their share of wallet. While the spending is still happening, the foundation is already in place that will determine how those buying decisions will be made over the next few weeks. Consumers are increasinglyโฆ