Customer Service
June 12, 2017 at 9:57 am
June 9, 2017 at 10:11 am
In episode 96 of Total Retail Talks, recorded at our live podcast event in Chicago earlier this spring, Daniel Alarik, founder and CEO of Grunt Style, an online retailer of patriotic apparel, discusses his unique career path, from a drill sergeant in the U.S. Army to the head of an online retail company. In addition,…
June 5, 2017 at 12:17 pm
In episode 95 of Total Retail Talks, recorded at our live podcast event in Chicago earlier this spring, Tom Zegar, co-founder of PulseTV, an online retailer of general merchandise, shares how the company is successfully using email marketing and video to engage, acquire and develop relationships with its customers.
May 31, 2017 at 10:27 am
When shoppers buy a product today, they're far more likely to be influenced by the experience than solely by the price or product features. Whether walking into a Sonos listening boutique to shop for speakers, “trying on” makeup through Sephora’s mobile app or heading into a Nike store to test out shoes in virtual reality,…
May 25, 2017 at 10:40 am
Macy's is bringing its new self-service shoe concept to three Chicago-area stores, enabling customers to bypass sales associates and slip on a pair all by themselves. The "help yourself" approach is one piece of a new shoe strategy the department store chain began testing at some stores in California and the southwestern U.S. last fall, focused…
May 23, 2017 at 12:02 pm
There are 5 million advertisers on Facebook right now. However, there are still many retailers that hesitate to advertise on the platform. At CPC Strategy, we believe some of this hesitation stems from uncertainty about what users want. Therefore, with our first "2017 Facebook Consumer Survey," we modeled our questions around two core thoughts: How do Facebook…
May 8, 2017 at 11:15 am
In episode 91 of Total Retail Talks, Aaron Bata, head of customer experience at Tuft & Needle, a manufacturer and online retailer of mattresses, is interviewed by Total Retail's Joe Keenan on how the brand is using feedback from its customers to inform business decisions. Bata also offers his advice for other retailers that are…
May 3, 2017 at 11:07 am
Join this webinar and hear how Betabrand’s CMO, Aaron Magness, is using honest financing to boost their brand and drive better results.
May 1, 2017 at 10:55 am
In episode 90 of Total Retail Talks, MC Halfpenny, director of operations at Uncommon Goods, an online retailer of unique gifts and creative home decor, talks about how proactive customer support is helping the company to improve the order delivery process. Halfpenny shares details about the support process at Uncommon Goods, the business benefits it…
April 28, 2017 at 7:00 am
Big-name retailers have had a rough year. While the economy continues to make gains, the stock market reaching record highs and jobs reports putting smiles across economists’ faces, retailers such as Macy’s have failed to exploit the improving economic landscape. In fact, according to WWD, Macy’s, Sears Holdings Corp., The Limited, American Apparel, BCBG Max…
