Customer Retention

Stitch Fix Files for IPO
October 20, 2017 at 12:32 pm

Stitch Fix, the online personalized styling service, announced yesterday that it has filed for an initial public offering (IPO). While the company didn't state how much it expects to raise, sources familiar with the situation said the retailer anticipates it will be valued at roughly $3 billion to $4 billion. An IPO filing had beenโ€ฆ

Have the Reports of Retailโ€™s Death Been Greatly Exaggerated?
October 20, 2017 at 10:36 am

Everywhere you look, all you see is doom and gloom for retail. Foot traffic is in decline by 50 percent in recent years. Eight thousand-plus U.S. retail stores projected to close this year. Is this the beginning of the end? Hardly. We all know that people are doing more shopping than ever, but their shoppingโ€ฆ

Tommy Bahama's CEO Talks Experiential Retail
October 18, 2017 at 1:24 pm

Tommy Bahama is winning over todayโ€™s distracted consumers by focusing on unique, unconventional retail experiences for them, according to Doug Wood, CEO of the Seattle-based manufacturer and retailer of casual men's and women's sportswear and activewear, who spoke at the 2017 SAP Retail Executive Forum in New York City yesterday. Case in point: Wood discussedโ€ฆ

Brand Uptime, Customer Experience and Retail Success
October 16, 2017 at 7:22 pm

The last few years have seen retail move through some dramatic and unexpected changes, and the fun is far from over. The transforming retail landscape is largely a result of disruptive and unprecedented business decisions (like Amazon acquiring Whole Foods, Walmart acquiring Jet.com), along with maturing technology (Internet of Things, artificial intelligence, etc.). The oneโ€ฆ

50 Best Tips of 2017
October 16, 2017 at 3:59 pm

A collection of the top tips featured in Total Retailโ€™s magazine and e-newsletters this year, from content marketing to inventory management to merchandising, and much more.

Retailers Using Mobile to Make BFFs
October 16, 2017 at 3:00 pm

Now that weโ€™re well into the second half of the year, many retailers are beginning to formulate their marketing plans for 2018. In particular, Iโ€™ve observed two approaches take shape that I think retailers can immediately act on that will have a major impact in retail marketing next year. First, in a time of stagnating app usage, itโ€™s critical that retailers implement more of a cross-channel mobile marketing approach to engage customers. Second, the ability to use big data to improve customer experiences is finally close to becoming reality. However, brands must achieve the right balance in what data they request from customers and the enriched experiences they offer in return.

What U.S. Consumers Expect From Retailers in Q4
October 11, 2017 at 11:28 am

The fourth quarter of 2017 may generate the biggest sales yet for e-commerce retail, at least according to a new CPC Strategy report that features the results of a survey of 1,500 U.S. consumers about their holiday shopping plans. One key statistic from the report: 88.1 percent of shoppers surveyed plan to spend about theโ€ฆ

Amazon Launches Monthly Prime Student Service
October 11, 2017 at 10:24 am

Amazon.com is attempting to attract more more students into its lucrative Prime loyalty program. The retailer announced a new offer for college students: $5.49 monthly subscription plan bundled into a free six-month trial offer. So essentially anyone with an .edu email address can get Amazon Prime free for six months, after which they can electโ€ฆ

DSW Execs on the Retailer's Transformation, Future of the Industry
October 9, 2017 at 12:48 pm

In episode 113 of Total Retail Talks, recorded at Shop.org last month in Los Angeles, DSW's CEO, Roger Rawlins, and CFO, Jared Poff, discuss the footwear retailer's new brand mission, which is focused on building engaging customer experiences, distorting traditional assortment, enabling associate product knowledge, and improving operational execution. Rawlins and Poff provide details onโ€ฆ

The Nordstrom Way to Customer Experience Excellence: Creating a Values-Driven Service Culture
October 6, 2017 at 9:43 am

In this brand new version of "The Nordstrom Way," co-authors Robert Spector and breAnne O. Reeves examine in-depth the values by which Nordstrom has survived and thrived for more than 116 years. One of those values is the combination of โ€œcommunication and collaboration,โ€ which is essential for every organization to succeed. This is an excerpt from the book.