Customer Data
March 29, 2017 at 12:23 pm
Retailers today are driven by data. It affects everything, from the way campaigns are personalized to inventory selection and website navigation, and more. It almost seems like the top retailers don’t breathe without checking the data first. But what if all of that data wasn't trusted? What if retailers didn’t have the processes in place…
March 27, 2017 at 6:03 pm
Retailers today are driven by data. It affects everything, from the way campaigns are personalized to inventory selection and website navigation, and more. It almost seems like the top retailers don’t breathe without checking the data first. But what if all of that data wasn’t trusted? What if retailers didn’t have the processes in place […]
March 21, 2017 at 11:57 am
Rebecca Minkoff is a millennial-owned brand focused on attracting millennial customers. Uri Minkoff, co-founder and CEO of Rebecca Minkoff, spoke about his plans to “future proof” the company during the session “Future-proof: Building a Fashion Brand for the Millennial Consumer” at Shoptalk yesterday. Minkoff gave four key ways he sees this happening within the Rebecca…
March 20, 2017 at 11:56 am
In episode 84 of Total Retail Talks, I interview Erick Roesch, director of business intelligence at Rue La La. Roesch discusses how the members-only online fashion site is using a data warehousing solution as part of its efforts to personalize the shopping experiences of its customers.
March 14, 2017 at 12:14 pm
In episode 84 of Total Retail Talks, I interview Erick Roesch, director of business intelligence at Rue La La. Roesch discusses how the members-only online fashion site is using a data warehousing solution as part of its efforts to personalize the shopping experiences of its customers.
March 8, 2017 at 10:10 am
Columbia Sportswear has sued a former IT employee whom it accuses of hacking into its email system for more than two years in an attempt to land more work for his new boss. Michael Leeper accessed the emails of Columbia's senior executives and IT department in hopes of gleaning information that would help him win technology…
March 6, 2017 at 1:02 pm
J.C. Penney has a new member on its board of directors. Debora Plunkett, a former member of the U.S. National Security Agency (NSA), was appointed to the board last week. J.C. Penney also announced Colleen Barrett, president emeritus of Southwest Airlines, will retire from the board when her term concludes on May 19. Plunkett brings experience…
March 6, 2017 at 9:33 am
Keeping up with innovation has retailers investing phenomenal amounts of time on “what’s next” since the launch of digital in the 90s. However, newer technology and innovation can only be considered a success if they can support a diverse collection of KPIs, including lifetime value (LTV), average order value, brand engagement, share of wallet and…
March 3, 2017 at 10:01 am
In this interactive webinar, our expert speakers will address the importance of a strong customer retention strategy and so much more.
March 2, 2017 at 8:32 pm
Customer experience (CX) and user research are no longer relegated to a few lone champions in a retail organization. Understanding and improving the user experience has become the entire organization's objective, from product designers to marketers to senior executives. Read that again. Just as artificial intelligence (AI) is booming, so too is organization-wide demand for…
