
Customer Data

This webinar will tackle how retailers can use customer data, including location intelligence, to help them make better decisions.
This year has been a tough one for the retail industry. Retail bankruptcies and store closings are on a record pace, and a number of companies (Wet Seal, The Limited, hhgregg) have gone out of business altogether. The role of traditional brick-and-mortar retail is changing drastically. To keep up with new digital-first consumers, brands need…
Attendees of this interactive webinar will learn why retailers struggle under the weight of increasing amounts of data.
It’s no secret that the number of people choosing to do their shopping online continues to grow. Convenience and competitive pricing keeps consumers coming back for more, especially to Amazon.com. Over 40 percent of all online sales in 2016 were transacted through Amazon, and its dominance in e-commerce continues to grow. Still, the lion’s share…
thredUP, the online secondhand clothing store, is opening at least five brick-and-mortar stores by the end of the year, with the first one opening in San Marco, Texas earlier this week. thredUP is using existing customer data to plan where to open stores and what to stock in each of the stores. [caption id="attachment_50860" align="aligncenter"…
Consumer transactions and repeat purchases will always be a measure of success when evaluating performance and customer devotion in retail, but today’s brands must dig deeper to truly get to know their customers from the inside out. With a steady flow of available customer data from advanced e-commerce and social media analytics, the retail industry…
Join this webinar to learn how a single view of the customer gives retailers the ability to connect customer identities.
Retail is all about the customer, from acquisition and satisfaction to retention. Therefore, retailers need a deeper understanding of the customers they’re selling to. In a world of expanding choices and changing lifestyles, current, complete, reliable customer data is a must. Join this webinar to learn how a single view of the customer, achieved through […]
In an interview last week at CRMC 2017 in Chicago, Tom Tracy, senior vice president of marketing at Monro, an automotive services retail chain, discussed how the company is leveraging a new data management solution to help it better engage customers. About a year ago, Monro went through an RFP process to find a CRM…
An unknown number of Kmart stores have been targeted by hackers, leading to stolen credit card numbers and unauthorized activity on customers’ credit cards, Sears Holdings Corp. said late Wednesday. Kmart’s store payment systems were infected with a virus-like computer code undetectable by current anti-virus systems. No personal information, such as names, addresses, social security…