Apps
June 6, 2019 at 3:53 pm
Every day seems to bring another headline about a website being down or an app being unavailable. From Instagram to J.Crew to Walmart, it’s clear brands are failing their customers. Rather than waiting for an outage — and the accompanying social media backlash from infuriated customers and potential loss of revenue — retailers must understand the warning…
June 3, 2019 at 1:17 pm
In episode 198 of Total Retail Talks, Executive Editor Joe Keenan speaks with Ken Wincko, vice president of marketing at Barnes & Noble College, a national college and university bookstore operator with over 1,400 physical and virtual stores. They discuss how Barnes & Noble College's mobile app is helping to improve its Gen Z customers’…
May 6, 2019 at 12:18 pm
In episode 194 of Total Retail Talks, Executive Editor Joe Keenan interviews April Sabral, vice president of retail sales and operations at DAVIDsTEA, a Canadian specialty tea and tea accessory retailer. Listen in as they discuss DAVIDsTEA's use of an employee engagement app to communicate quickly and directly with store associates, how use of the…
April 29, 2019 at 2:21 pm
In episode 193 of Total Retail Talks, Executive Editor Joe Keenan talks with Jennifer Song, president of Tobi, a women’s online fast-fashion retailer. Listen in as they discuss Tobi's recent relaunch of its mobile app with SaaS platform Poq, including how the refreshed app has helped the brand acquire loyal customers.
March 22, 2019 at 11:23 am
The technology already exists to bring intelligent shopping incentives into retailers’ mobile apps. Retailers can leverage existing platforms to design their dynamic loyalty programs hassle free, no matter which stage of their digital strategy they're in. It’s the next step of the retail technology evolution, and it’s refreshingly personal.
March 21, 2019 at 11:05 am
Kum & Go is a 24/7 convenience store chain that operates 400-plus locations in the Midwest. Like many convenience store businesses that are open around the clock, Kum & Go was challenged with staffing issues. In particular, store general managers were being forced to pick up uncovered shifts when employees called out and didn't have…
March 15, 2019 at 11:32 am
E-commerce is booming, the in-store shopping experience is becoming more tech-driven, and personalization is moving beyond simply "nice to have." Retail organizations are under immense pressure to innovate, attract new consumers and retain customer loyalty. The key to unlocking the next big thing in retail is in a device we are glued to — smartphones. This…
March 13, 2019 at 11:40 am
The popularity of mobile applications is growing at a tremendous rate, which can clearly be seen in the transformation happening around us — the way we work, interact or spend time owing to the various technological advancements. Enterprise mobility is now considered to be at the forefront for all businesses, regardless of their model, scalability…
March 6, 2019 at 5:34 pm
In an interview yesterday at Shoptalk in Las Vegas, Michael Martin, vice president of digital products at Nike, discussed how the athletic footwear, apparel and accessories brand is using innovative digital products, platforms and technologies to create new opportunities to serve existing customers and attract new ones across all of its sales channels. Martin was…
February 27, 2019 at 10:11 am
When AI and AR are used in tandem, their strengths multiply to provide a totally comprehensive customer experience.
