Yaniv Axen

Yaniv Axen
How to Enhance Your Brand With Personalized Video

In 2012, marketers will turn to online personalized video to stand out among their competitors and provide each consumer with a unique, interactive online shopping experience. As marketers explore the opportunities with video personalization, it’s important to understand the basics.

Lights! Camera! Action!

Despite the fact that most online retailers today understand that video increases the stickiness of their websites, improves their search engine rankings and helps close more deals, only a small number employ the best practices necessary to take full advantage of video's search engine optimization promise.