Viviana Bertinetto

Viviana Bertinetto

Prior to working for Language I/O, Chief Customer Officer Viviana Bertinetto spent ten years working in the language industry for various language service providers managing projects and vendors. Throughout her experiences, Viviana has worked closely with her customers to automate their processes and fully support their localization efforts. Viviana is passionate about working for a woman-owned company and places high importance on women being successful in the tech industry. She was born and raised in Italy and has a Master’s in Foreign Languages and Translation from the University of Turin. Viviana also speaks Spanish and Italian. 
The Intersection of Retail and Language

The internet has made the world feel smaller by connecting people from all over the globe seamlessly. This accessibility has rapidly evolved the retail landscape beyond national borders, opening doors for retailers to increase their customer bases and global footprints. However, these opportunities do not come without roadblocks, with one of the biggest challenges being…

5 Ways to Keep E-Commerce Customers Coming Back

How do you keep your online customers coming back after the initial appeal? While retailers hook new e-commerce customers with product-market fit, flashy advertising, and spot-on messaging, more than half of shoppers buy from the retailer again if they experience first-rate customer support. How can you provide this competitor-differentiating customer care? Here are our best…

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