Tina Wung

Tina Wung

Tina Wung is the global vice president of marketing for Nisum, a digital commerce firm, and former marketing leader at the world’s leading CPG companies.

Is GenAI-Powered Dynamic Pricing the Future or a PR Nightmare?

Dynamic pricing is a hot topic in retail, but hints of such a strategy at big-name grocery retailers such as Kroger and Walmart have sent shoppers out the door. With over one-fifth of U.S. consumers shying away from retailers using dynamic pricing, the key is transparency. Walmart is paving the way for electronic shelf labels…