Retail has undergone seismic shifts since the outbreak of COVID-19, when we radically changed the way we behave outside our homes — and whether we ever even leave our homes at all. Brick-and mortar retailers have had to radically restructure their operations, from click-and-collect options to refocusing on online shopping. As states gradually open back…
Suketu Gandhi
Although the future is unpredictable, some aspects of the post-COVID-19 retail shopping environment are coming into focus. Consumers will continue to buy products online, but there will remain occasions when a customer will want to return to the store. They won’t return, however, unless the shopping is contactless, experience-full and, most importantly, consumers genuinely feel…
The implementation of in-store retail technologies is lagging far behind consumer expectations surrounding these new tools, according to a new A.T. Kearney report. The survey on which the report was based polled 1,000 people from various demographic and economic backgrounds about emerging retail technologies used in physical stores, and focused on five crucial technologies: augmented reality;…