Spencer Wright

Spencer Wright

Spencer Wright is an experienced operational expert specializing in small business and social marketing. Spencer has a Bachelor’s degree in Political Science from Brigham Young University. He has a strong background in point-of-sale training and sales analytics. He is also an avid sand volleyball player and a fan of the Utah Jazz and Pittsburgh Steelers.

November 6, 2024 How an Effective CX Plan Can Ensure Happy Holiday Shopping

The holiday season is quickly approaching, which means retailers need to be ready for the associated increase in customer purchases. According to the National Retail Federation, holiday retail sales are expected to see a 3.5 percent bump this year over last year, reaching between $979.5 billion and $989 billion. Whether a customer shops online or…

October 25, 2023 Surviving Economic Turbulence During the Holiday Season: A Guide for Small Businesses

In today's dynamic business landscape, small businesses are facing many challenges as they gear up for the holiday season. This season can make or break a retail business, especially with consumers less loyal than ever before. The current economic turbulence has left many entrepreneurs wondering how to formulate effective strategies for maximizing sales this holiday…

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