Sara Vaughn

Sara Vaughn

As Director of Business Operations at PFS, Sara manages end-to-end eCommerce operations for 10 brands, supporting everything from order management to fulfillment operations to customer care (and everything in between). Throughout her tenure at PFS she has supported clients across a range of verticals, including health & beauty, jewelry, and luxury brands, giving her a wealth of industry knowledge.
24 Karat Operations: How Can Luxury Retailers Protect Their Brand Online?

As more luxury brands sell direct to consumers online, they're constantly seeking ways to differentiate the experience and protect their most valuable asset: their brand. While a luxury brand may intuitively seem valuable, companies have long known there's real, measurable value in that brand. In fact, in the increasingly “digital first” world of commerce, the…

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