Rory Mitchell

Rory Mitchell

Rory Mitchell is the General Manager of Global Growth at Criteo. Under his leadership, he’s helping to shape Criteo into the performance growth platform for direct-to-consumer brands, growth marketers, and performance agencies, while continuing to solidify Criteo’s leading position in commerce media. He oversees a global team focused on driving acquisition and retention objectives to unlock new business for Criteo’s 22,000 clients.

Previously, Rory was Criteo’s Executive Managing Director of the Americas where he led revenue strategy and execution across the United States, Canada, and Latin America. Prior to joining Criteo, he spent 15 years in enterprise sales and client success roles including Chief Revenue Officer at Steelhouse, an advertising technology company. Rory is a California native and graduated from San Francisco State University.

3 Data-Powered Recommendations for Marketers When Navigating the 2022 Holiday Shopping Season

Data will play an instrumental role for marketers this holiday season. With ongoing issues like excess inventory, supply chain bottlenecks, and the impact of rising prices on consumers, the 2022 holiday shopping season is requiring marketers to adjust to a challenging ecosystem to reach the right customers and make the most of every moment. Real-time…