Omnichannel is a term merchants can’t avoid. Industry experts are clamoring for retailers to deploy a cohesive shopping experience across all channels. The entire strategy is contingent upon blurring lines, providing consumers a multitude of options and enabling them to interact with a retailer’s brand every step of the way. However, true "total commerce" extends…
PJ Rohall
Just as this joke has no well-designed conclusion, the controversy around EMV conversion protocol seems like it will never end. And as fortune would have it, the three subjects in the title are at the heart of the most recent debate. Senator Dick Durbin, somewhat of a merchant ambassador on Capitol Hill, is once again…
