Millennials are poised to reign supreme in 2020, commanding 30 percent of the retail market share with purchasing power projected to reach $1.4 trillion. The flipside? Millennials own fewer possessions than ever before and have less incentive to buy things that require commitment, such as insurance protection or long-term contracts. The trend signals a movement…
Peter Paine
Just when we thought Amazon Prime two-day shipping couldn’t get any swifter, the e-commerce behemoth announced same-day delivery, sending shockwaves throughout the retail landscape. The move further raises the bar for consumer expectations, setting a new benchmark not just for delivery speed, but personalization. There’s no denying that the one-size-fits-all experience doesn’t work anymore. Shoppers…