Pete Elmgren

Pete Elmgren

Pete Elmgren is Chief Revenue Officer at Rithum. In a career spanning 25 years, Pete has led sales and business development teams for leading cloud software and cybersecurity companies, and now heads up global go-to-market efforts for Rithum to drive the greatest value and success for customers. Previously, he served as CRO for Riskified and prior to that was SVP, Global Business Development at SAP. Pete also held executive leadership roles at Microsoft, Palo Alto Networks, Polycom and other leading technology companies. He has a bachelor’s degree from St. Olaf College in Minnesota.
3 Strategies to Get Ahead of the 2024 Holiday Season

The holiday season has always been a tricky time for retailers, and this year will be no different. With the inflation rate fluctuating between 3 percent and 4 percent, consumer spending behaviors have become increasingly unpredictable. How can retailers forecast the right products and channels to stock their shelves effectively in Q4? To stay agile…