PeggySue Werthessen

PeggySue Werthessen

PeggySue Werthessen is vice president, go-to-market strategy at MicroStrategy. Prior to joining MicroStrategy, she has held a variety of go-to-market and business analysis positions at companies such as Fidelity Investments, ZoomInfo and Teradata.

Modernizing Retail Merchandising by Overcoming Data Stupor

Merchandisers are drowning in data but starved for insight. In their work, they must rapidly make decisions on which products to purchase, which to stop buying, those that need a bit of extra promotion, and those that should be moved back in favor of other goods. The days of making these decisions based on a…