Paul Brenner

Paul Brenner

Paul Brenner is Senior Vice President, Retail Media and Partnerships at Vibenomics. With more than 25 years of experience in media & entertainment and technology leadership, Paul Brenner served in several c-suite roles including division President with Emmis Operating Company [NASDAQ:EMMS]. As President of NextRadio/TagStation his work focused on global innovation through FM Chip activations in all smartphones for audience measurement, improved in-car user experiences, and data attribution platforms for all broadcast radio. In 2019, Paul joined Vibenomics as Chief Strategy Officer to help develop the go-to-market strategy for the company’s first-to-market Audio Out-of-Home™ advertising solution. Following a successful launch, Brenner was promoted to President of Audio OOH to oversee all efforts surrounding revenue-generating activity and related partnerships.
AI-Powered Retail: Revolutionizing In-Store Experiences to Meet Modern Consumer Demands

According to IBM's 2024 Consumer Study of over 20,000 consumers across 26 countries, only 9 percent of consumers are satisfied with the in-store shopping experience. Despite the enduring presence of physical stores, this widespread discontent stems from a yearning for more seamless technology integration into consumer journeys. As retailers grapple with the implications of this…

Retail Media Networks: Leading the ‘Always On’ Revolution in 2024

Programmatic advertising is transforming, with retail media networks (RMNs) leading the charge. RMNs leverage first-party data to gain a deeper understanding of their shoppers and maximize the value of programmatic advertising. In the dynamic retail landscape, 2024 promises to usher in a transformative era with the ascent of "always on" retail media solutions. RMNs will…

The Value of Retail Media Networks

What do Mall of America, Kroger, Sam’s Club, Walmart, CVS, and Best Buy have in common? They’ve all added the fastest-growing ad-supported retail media channel to their marketing toolkit. Retail media networks (RMNs) — retailer-owned digital platforms that sell ad space — are expected to double over the next four years. How fast is the RMN…

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