Retailers have plenty of questions on their minds during the holiday shopping season. What will post-pandemic consumer spending look like? What effect will inventory levels and inflation have on profit margins? Will flagging consumer confidence impact brand loyalty? But there’s another crucial question you should be asking: What are the chances that “digital Grinches” will…
Patrick Sullivan
As back-to-school season kicks into high gear and holiday-driven spending looms in the distance, retailers across the country are using loyalty point programs to build relationships with customers and incentivize them to return for future purchases, driven by the promise of discounts, perks, exclusive benefits and more. However, over the last year, and especially during…
Ensuring your website visitors have a positive experience is absolutely crucial for turning shoppers into buyers. But increasingly, the online customer journey is disrupted by pop-up ads, browser plug-ins and extensions designed to redirect shoppers away from your site. More than just distracting, “audience hijacking” can take a real bite out of sales, significantly impacting…
On April 20, leading cybersecurity and compliance firm A-LIGN released the 2021 Compliance Benchmark Report, a first-of-its-kind cybersecurity benchmark survey that lets organizations compare seven aspects of their compliance programs to peers by industry, by revenue, and by employee size. The report analyzes survey results from over 200 cybersecurity, internal audit, and other professionals about…